Mavlers
Website:
mavlers.com
Job details:
Company Description Mavlers is a global digital marketing and technology partner that supports businesses as a behind-the-scenes growth engine. With over 90,000 projects delivered by a team of 800+ specialists, Mavlers collaborates with clients in more than 52 countries, including leading brands such as Disney, National Geographic, Incubeta, and Ogilvy. The organization provides scalable, flexible teams across CRM, MarTech, SEO, PPC, and Web Development, integrating seamlessly into client workflows. Mavlers focuses on co-owning outcomes, helping partners expand services, onboard more clients, and achieve sustainable growth without the overhead of building large in-house teams. The company also shares high-value insights through its Marketing Insider Series, blogs, and service updates to help clients solve real-world challenges and stay ahead of industry trends.
Role Description This is a full-time remote role for a Braze Certified specialist at Mavlers. The person in this role will design, build, and optimize cross-channel customer engagement campaigns using Braze, including segmentation, user journeys, and personalized messaging across email, push, in-app, and other channels. Day-to-day tasks include configuring Braze integrations, managing data flows, setting up events and attributes, and ensuring accurate tracking and reporting. The role involves collaborating with client and internal teams to translate business objectives into campaign strategies, testing and refining campaigns based on performance metrics, and documenting best practices and workflows. The specialist will also contribute to campaign experimentation, maintain Braze-related documentation, and support training and knowledge sharing across the organization.
Qualifications
- Strong Braze platform expertise, including campaign orchestration, segmentation, user journeys, and personalization.
- Experience with CRM and marketing automation tools, customer lifecycle management, and audience strategy.
- Data and analytics skills, such as working with events, attributes, data pipelines, and performance reporting.
- Knowledge of digital marketing channels (email, mobile push, in-app messaging, web) and cross-channel campaign best practices.
- Familiarity with MarTech ecosystems, APIs, and integrations between Braze and other tools (e.g., CDPs, analytics platforms).
- Excellent written and verbal communication skills, with the ability to present technical concepts to non-technical stakeholders.
- Strong attention to detail, problem-solving abilities, and a structured approach to testing and optimization.
- Ability to work independently in a remote environment, manage multiple projects, and meet deadlines.
- Bachelor’s degree in Marketing, Communications, Information Systems, or a related field, or equivalent practical experience.
- Braze Certification or equivalent proven experience in Braze implementation and campaign
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