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Company Description Tale&co. is a creative agency focused on telling the story behind each brand in a compelling and visually engaging way. The team partners with clients to transform their ideas into cohesive visual identities that connect with target audiences. By combining strategic thinking with strong design execution, Tale&co. helps brands express who they are and what they stand for. The agency values collaboration, originality, and clear communication to deliver consistent brand narratives across all touchpoints.
About the Opportunity
We are looking for a talented freelance Brand Identity Designer to collaborate with our agency on a client branding project. We are seeking a creative professional who can translate a brand’s vision, personality, and positioning into a distinctive and cohesive visual identity.
This is a project-based opportunity to work on a real client brief, with the potential for future collaborations on other branding and creative projects.
Key Responsibilities
Develop a cohesive visual brand identity aligned with the client’s positioning, target audience, and business objectives.
Design logo concepts, primary and secondary logos, and supporting brand marks.
Establish colour palettes, typography systems, graphic elements, patterns, and supporting visual assets.
Create a brand identity presentation, including visual direction, moodboards, and design rationale.
Develop brand guidelines covering logo usage, colours, typography, imagery, and visual consistency.
Design relevant brand applications and collateral based on the agreed project scope.
Prepare organised, production-ready files and editable source files for final handover.
Collaborate with our team, incorporate feedback, and deliver work within agreed timelines.
Requirements
A strong portfolio showcasing brand identity and branding projects.
Proficiency in Adobe Illustrator and other relevant design tools.
A good understanding of typography, composition, colour theory, and visual storytelling.
The ability to interpret a creative brief and translate it into a considered design solution.
Strong communication skills, attention to detail, and the ability to meet deadlines.
Experience working with agencies or clients is an advantage.
Engagement Details
Freelance, project-based engagement.
Remote collaboration.
Project scope, deliverables, timeline, and compensation will be agreed upon before commencement.
Potential for ongoing collaboration on future client projects.
How to Apply
Please share your portfolio, a brief introduction, your relevant branding experience, and your expected fee or project rate.
If you enjoy building thoughtful, distinctive brand identities and translating ideas into compelling visual systems, we would love to hear from you.
PLEASE SEND YOUR PORTFOLIO VIA EMAIL: hello@taleandco.com
Click on Apply to know more.
