L'Opéra, French Bakery Private Limited
Website:
loperaindia.com
Job details:
We're Hiring | Brand Marketing & Social Media Executive | L'Opéra
Location- Noida
L'Opéra is looking for a creative, proactive, and highly organized Brand Marketing & Social Media Executive to join our marketing team. If you're passionate about content creation, branding, social media, and campaign execution, we'd love to hear from you.
L'Opéra is looking for a creative, proactive, and highly organized Brand Marketing & Social Media Executive to join our marketing team. If you're passionate about content creation, branding, social media, and campaign execution, we'd love to hear from you.
Key Responsibility Areas (KRAs)
1. Social Media Management
Capture daily photos and videos for real-time brand coverage.
Create engaging creatives, reels, stories, and posts.
Publish and schedule content across social media platforms.
Ensure brand consistency across all digital channels.
Monitor trends and recommend relevant content ideas.
2. Content Planning & Campaign Management
Develop monthly content calendars.
Plan and execute marketing campaigns from concept to completion.
Coordinate timelines, approvals, and campaign execution.
Track campaign performance and prepare reports.
3. Brand Communication
Manage marketing communication across:
Social Media
Website
Email Marketing
WhatsApp Marketing
Loyalty Customer Communication
In-store branding (Posters, Tent Cards, TV Screens, Standees, Menu Inserts, etc.)
4. Photoshoots & Content Production
Plan and coordinate product and lifestyle shoots.
Prepare mood boards and shot lists.
Coordinate with chefs, photographers, videographers, models, and influencers.
Organize and maintain all content assets.
5. Product Launches & R&D Coordination
Coordinate with chefs on new product launches.
Plan launch communication and promotional activities.
Capture launch content and oversee campaign execution.
6. Influencer, PR & Brand Collaborations
Identify and collaborate with relevant influencers.
Manage barter and paid partnerships.
Support PR initiatives and media outreach.
Build collaborations with complementary brands.
7. Outlet Marketing & Customer Insights
Visit outlets to ensure marketing execution.
Conduct branding audits.
Gather customer feedback and market insights.
Monitor competitor activities and industry trends.
8. Community Management
Respond to customer messages, comments, and reviews.
Maintain positive customer engagement.
Escalate concerns to relevant teams when required.
9. Marketing Operations
Maintain marketing trackers and documentation.
Organize Google Drive and digital asset libraries.
Coordinate with internal teams and external vendors.
10. Analytics & Reporting
Monitor performance through Meta Insights, Instagram Insights, Google Analytics, and other tools.
Prepare monthly marketing reports.
Recommend improvements based on performance data.
11. Vendor & Agency Coordination
Coordinate with printers, designers, photographers, videographers, agencies, and other marketing partners.
Ensure timely and high-quality delivery of marketing materials.
12. Performance Marketing Coordination (Preferred)
Coordinate with the digital marketing agency for Meta and Google Ads.
Support campaign planning, creative development, reporting, and optimization.
Track advertising budgets and campaign performance.
Desired Skills & Qualifications
1 year of experience in Brand Marketing, Social Media, or Digital Marketing. and Fresher can also apply with good communication
Internship Experience in Hospitality, Food & Beverage, Luxury, Retail, or Lifestyle brands is preferred.
Excellent written and verbal communication skills.
Strong understanding of Instagram, Facebook, and current social media trends.
Proficiency in Canva (Adobe Creative Suite is an added advantage).
Basic video editing skills (CapCut or Adobe Premiere Pro preferred).
Working knowledge of Google Workspace (Docs, Sheets, Drive).
Familiarity with Google Analytics and Meta Business Suite.
Strong organizational and project management skills.
Creative mindset with an eye for premium branding and aesthetics.
Willingness to travel to outlets and photoshoot locations as required.
Ideal Candidate
We're looking for a self-driven marketing professional who can independently manage L'Opéra's brand presence across digital and offline channels. The ideal candidate is creative, detail-oriented, enjoys storytelling, thrives in a collaborative environment, and is passionate about building a premium food and beverage brand.
📩 Interested candidates can share their resume and portfolio with us or apply through linkedin or Mail careers@frenchbakery.in
Click on Apply to know more.