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About The Company
Aristok (pronounced Aristo-kay) is a Digital Marketing and Analytics firm helping Digital businesses on their growth path. In about 3 years of existence, we have grown to a team size of 130+, managing some of the leading brands in the country. The founding team has over 3 decade of cumulative experience across fields of Digital Strategy, Analytics, Performance Marketing and Marketing Technology.
Job Description
End to end management of top clients and help them drive growth across digital media. In
this role, you will be responsible for high quality execution of Paid Search activities, campaign management on Meta, leveraging DV360 for some of the leading brands in the
country. The position will enable expertise on Search Engine Marketing (SEM) and Meta Ads
platforms. Some of the core set of skills for success would be Excel mastery, project and time management, proactive communication, self-drive to learn, written and verbal English skills, and desire to learn and grow within the digital marketing space.
Day-to-day Responsibilities Include
- Leads strategy, performance, and account management on all key digital channels
(Search, Social, Programmatic etc.) for a variety of clients.
- Be responsible for full client management process from enabling acquisition and
onboarding, to day-to-day Digital Ad Operations and performance of client accounts,
requiring interaction with both internal and external stakeholders.
- Work with leadership to modify strategic plans to provide expert advice, strategic
thinking, and guidance to client on all digital campaigns and delivery.
- Performing keyword research, creative analysis, writing ad copy, developing search
traffic estimates, segmenting keywords into campaign structures and aligning them
based on business goals, optimizing content, and contributing to the technical
consulting needs of our clients’ program
- Carrying out creative and audience analysis. Performing A/B tests on creative and
audiences to develop winning strategies.
- Understanding of analytics and reporting tools like Google Analytics, MMP platforms
such as AppsFlyer, Branch etc.
- Responsible for effectively managing various client accounts and budgeting
requirements optimising for Return on Ad Spends.
- Additionally, as required- research (industry, client, competitive, etc.); campaign
analysis; time/task management; project management; prioritization of activities to
meet deadlines
- Perform scheduled data analytics and interpretation exercises, with Excel and
proprietary tools; Proficiency with Excel is critical
- Communicate proactively and be an effective time manager
- Provide strategic insights on the landing page, ad creative etc. for clients.
- Build, watch and maintain the digital advertising budget and track success metrics
- Beresponsible for Quality and timely deliverables for clients requests.
- Workalong with the team/Account manager on the QBRs and support/QA data for the
QBR
Qualifications And Experience
- Anyexperience of performance media / media planning
- Master’s Degree in Marketing or Finance
- Possess strong analytical skills for marketing data, as well as innate curiosity and
aptitude
- Excellent written and spoken English is a must
- Proficiency on Excel and PowerPoint
- GoogleAnalytics, Google AdWords, Meta Ads certifications are a plus
What's On Offer
- Opportunity to work closely with Co-Founders in a trend-setting organization
- Opportunity to grow with the company as part of its early core team
- Work amongst some of the most free thinkers and driven professionals with gumption
to think differently, act decisively and operate very professionally.
Skills: meta ads,ad copy writing,google ads,digital marketing,creative and audience analysis,excel mastery,project management,analytics,mmp platforms (appsflyer, branch),data analytics,search engine marketing (sem),time management,paid media,performance marketing,digital advertising,google analytics
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