Phronesis Company
Website:
the-phronesis.com
Job details:
Company Description Phronesis Company is a digital marketing organization inspired by the concept of “practical wisdom,” combining intelligence, experience, and growth-focused strategies. The team consists of digital enthusiasts who design performance-driven solutions for advertisers across Asia-Pacific, Europe, South-East Asia, and Africa. Phronesis serves clients in diverse sectors, including BFSI, e-commerce, social media, entertainment, and travel. The company values innovation, data-driven decision-making, and long-term partnerships, offering talent the opportunity to work on global campaigns and varied industry verticals.
Role Description The Affiliate Marketing Specialist – CPS is a full-time, on-site role based in Gurgaon. The specialist will manage and grow cost-per-sale (CPS) affiliate programs, including onboarding new partners, maintaining publisher relationships, and optimizing campaigns for performance and ROI. Daily tasks include monitoring traffic quality, tracking conversions, analyzing campaign data, and coordinating with internal marketing and sales teams to ensure alignment with client goals. The role involves negotiating rates, preparing performance reports, identifying new affiliate opportunities, and implementing best practices in online and affiliate marketing. The specialist will also contribute to testing new strategies, troubleshooting tracking or campaign issues, and ensuring compliance with brand and regulatory guidelines.
Qualifications
- Strong skills in Digital Marketing and Online Marketing, with experience in performance-based campaigns.
- Hands-on expertise in Affiliate Marketing, including CPS models and affiliate network/publisher management.
- Solid foundation in Marketing principles and data-driven campaign optimization.
- Excellent Communication skills for collaborating with affiliates and internal teams.
- Proficiency with analytics and tracking tools (e.g., Google Analytics, affiliate dashboards) and spreadsheet software.
- Ability to analyze campaign metrics, identify trends, and present clear, actionable insights.
- Strong organizational and time-management skills, with the ability to handle multiple campaigns simultaneously.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Previous experience in ad networks, publishers, affiliates or performance marketing environments is an advantage.
- Comfort working in an on-site, fast-paced environment and collaborating with cross-functional teams.
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