About the role
Position: Digital Marketing Specialist (ZOHO CRM)
Job Overview:
Yardstick Marketing, Dubai is seeking a skilled Digital Marketing Specialist to manage and optimize our marketing campaigns using ZOHO CRM. The ideal candidate will have a strong background in digital marketing, CRM management, and data analysis to drive customer engagement and sales growth.
Key Responsibilities:
Campaign Management:Develop, execute, and monitor digital marketing campaigns using ZOHO CRM.
CRM Customization:Customize and optimize ZOHO CRM to meet the specific needs of marketing campaigns.
Data Analysis:Analyze campaign performance data to provide insights and recommendations for improvement.
Customer Segmentation:Segment customer databases for targeted marketing efforts.
Automation:Implement and manage marketing automation workflows within ZOHO CRM.
Collaboration:Work closely with sales, marketing, and customer service teams to ensure cohesive campaign strategies.
Reporting:Generate detailed reports on campaign performance and key metrics.
Training:Train team members on best practices and effective use of ZOHO CRM.
Qualifications:
Experience:Proven experience in digital marketing and CRM management, preferably with ZOHO CRM.
Skills:Strong analytical skills, proficiency in data analysis tools, and excellent communication abilities.
Education:Bachelor's degree in Marketing, Communications, or a related field.
Technical Knowledge:Familiarity with marketing automation tools and CRM best practices.
Soft Skills:Detail-oriented, proactive, and able to work collaboratively in a team environment.
Benefits:
Competitive salary and performance bonuses.
Opportunities for professional development and career growth.
Remote work option
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