General Mills
Website:
generalmills.com
Company:
https://www.linkedin.com/company/general-mills
Seniority: Not Applicable
Industries: Manufacturing
Job details:
Company Overview
We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one another and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.
Overview
GIC Sales & Commercial Capabilities team partners with our global General Mills sales teams in providing them with analytical horsepower and enable business continuity so they can focus on core activities – Selling, driving distribution gains and optimizing merchandising plans to deliver sales volume targets. We enable customers pricing & promotion strategies across the global markets through our focused capabilities of Sales Execution, Trade & Strategic Revenue Management, eCommerce and Category Management. Teams within function are aligned to the above focused capabilities for each of our markets and each team member specializes in domains of Advanced Analytics, Visual Insights & Planogramming.
We are a family of Data analysts, Business analysts and Business Consultants with diverse opinions, cultures and passions and are united by our desire to serve the world by making food people love. We apply the principles of analytics to everything we do, constantly experimenting to discover new ways to add value to our stakeholders, customers and team members.
Purpose of the role
This role will be responsible for answering critical business questions for Customer and Brand eCommerce teams across NAR markets,enabling sharper decision making in a rapidly evolving digital commerce landscape. The ideal candidate will combine strong analytical expertise with deep understanding of digital shelf competitiveness, retail media ROI, omnichannel pricing and promotion effectiveness, and shopper behaviour shifts, to name a few.
The team member will independently partner with overseas stakeholders to frame business problems, scope analytical approaches, and deliver fact‑based answers. They will interrogate complex eCom data sets (POS, panel, syndicated, retail media, search, and digital shelf) to diagnose performance drivers, quantify opportunities, and explain competitive dynamics.
Deliverables will include clear, insight‑led recommendations that directly address customer and brand priorities such as sales trends, share movements, distribution gaps, pricing sensitivities, and search competitiveness impacts. The role is expected to demonstrate strong business acumen, competitive awareness, and the ability to translate analytics into compelling narratives that influence businesses and unlock growth.
Key Accountabilities
65% of Time Capabilities Development & Data Analysis
- Translate eCom data into insights that drive Customer (Walmart, Amazon, Target etc.) and brand decisions.
- Track performance of key brands across sales, share movement, and distribution.
- Apply advanced sales analytics to unlock pricing, assortment, and marketing effectiveness.
- Integrate diverse data sources to uncover growth drivers and competitive gaps for GMI brands.
- Analyse search competitiveness and link keyword visibility to sales impact and GMI competitiveness in the market.
- Assess digital shelf competitiveness by monitoring visibility, content quality, and shopper conversion drivers.
- Deliver automated reports and tools to track distribution, health scores, and ROI. into actionable insights by identifying meaningful customer indicators and trends to deliver stakeholder ready business recommendations.
25% of Time Stakeholder Influencing
- Demonstrate effective stakeholder management to deliver outputs to the customer in a storytelling format (What, So What & Now What)
- Active and accelerated value creation - Identify business opportunities to find high impact business value, influence (multiple) stakeholders to see the value and effectively get a buy-in
- Clarity in thought and communication of project outcomes, process/project outline, risk management, planning, implementation, iterations and measures of success
10% of Time Fund our Future and Inculcate Continuous Improvement Mindset
- Fund our Future and Inculcate Continuous Improvement Mindset o Ensure TAT is upheld via awareness on process requirements, meeting benchmark time estimates and through articulate expectation settings with the stakeholder.
- CI Mindset: Develop and Drive a lens of continuous improvement for the projects & process.
- Guarantee data quality and accuracy through thorough comprehension of requests, accurate application of tools/platforms with an eye for detail and a robust data & logic check.
- Mentoring & Training new hires to excel in their roles and perform as per the expectations Ensure TAT is upheld via awareness on process requirements, meeting benchmark time estimates and through articulate expectation settings with the stakeholder.
Minimum Qualifications
Experience -
- Min. 3-4 years of relevant Business Reporting, Analytics & Visualization experience in CPG (or related) industry, Data Modelling preferred
- 5-6 years of Business Reporting, Analytics & Visualization experience in CPG/FMCG industry on Trade, eCommerce, Revenue Management Skills
Education –
- Full time graduation from an accredited university
- FMCG/CPG Experience: US & International market knowledge in Sales, Marketing, Finance, and Revenue Management.
- Minimum years of related experience required: 3-6 years of relevant Business Reporting, Analytics & Visualization experience in CPG (or related) industry, Data Modelling preferred history of collaboration with cross-functional teams.
Preferred Qualifications & Experiences
- Preferred Degree Requirements: Masters in Statistics, Business Analytics, Retail
- Preferred Major Area of Study: Business Management, Retail, Statistics
- Leads Innovation: Tech & Data Savvy
- Proactive and the ability to handle ambiguous situations in a calm, composed manner
ELIGIBILITY
Applicants must meet minimum age qualifications in the country in which the job is located.
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