Rudra Centre
Website:
rudraksha-ratna.com
Company:
https://www.linkedin.com/company/rudra-centre
Industries: Retail
Job details:
Digital Marketing Executive
Location: Mumbai (On-site)
Salary: ₹28,000 – ₹35,000 per month
About Rudra Centre
Rudra Centre is one of the world's leading organizations dedicated to authentic Rudraksha, Vedic wisdom, spiritual products, and transformational experiences. For over three decades, we have served a global community through spiritual guidance, educational content, events, and sacred products.
We are looking for a creative, organized, and enthusiastic Digital Marketing Executive who can help us grow our digital presence, engage our community, and support marketing initiatives across multiple channels.
Role Overview
As a Digital Marketing Executive, you will play a key role in managing social media, content creation, website updates, digital campaigns, webinars, and events. You will work closely with our team to create meaningful content, improve customer engagement, and support the growth of our brand.
This role is ideal for someone who enjoys storytelling, digital marketing, content creation, and community engagement.
Key Responsibilities
Social Media Management
- Manage and grow our presence across Instagram, Facebook, YouTube, LinkedIn, and other digital platforms.
- Create monthly content calendars aligned with marketing objectives.
- Write engaging captions, social media posts, reel scripts, and campaign content.
- Monitor social media performance and engagement metrics.
- Stay updated on trends and identify opportunities for relevant content.
Content Creation & Copywriting
- Write blogs, website content, newsletters, landing pages, email campaigns, and promotional material.
- Research industry trends and develop compelling content ideas.
- Work with designers and video editors to create high-quality content.
- Ensure consistency in brand messaging across all channels.
Website & User Experience
- Update website content and product information as required.
- Coordinate with developers and designers to improve website UI/UX.
- Assist in creating and optimizing landing pages.
- Identify opportunities to improve user journeys and conversions.
Digital Marketing & Campaign Management
- Assist in planning and executing marketing campaigns.
- Support lead generation and customer acquisition activities.
- Monitor campaign performance and prepare reports.
- Analyze marketing data and recommend improvements.
Webinar & Event Management
- Plan, coordinate, and promote webinars, workshops, spiritual sessions, and special events.
- Create marketing campaigns to increase registrations and attendance.
- Coordinate with speakers, vendors, designers, and internal teams.
- Manage event communication, reminders, registrations, and follow-ups.
- Track event performance metrics and prepare post-event reports.
- Support offline events, exhibitions, and customer engagement initiatives when required.
Community Engagement
- Respond to customer queries and comments across digital platforms.
- Foster engagement and strengthen relationships with our online community.
- Gather feedback and insights from customers to improve marketing efforts.
Requirements
Qualifications & Skills
- Graduate in Marketing, Mass Communication, Business Administration, Digital Marketing, Journalism, or a related field.
- 2–4 years of experience in Digital Marketing, Social Media Marketing, Content Marketing, Brand Marketing, or a similar role.
- Excellent written and verbal communication skills in English.
- Strong content writing, copywriting, and storytelling abilities.
- Hands-on experience managing social media platforms such as Instagram, Facebook, YouTube, and LinkedIn.
- Good understanding of SEO, content marketing, digital marketing, and social media trends.
- Ability to plan, execute, and monitor marketing campaigns across multiple channels.
- Strong project management, organizational, and coordination skills with the ability to manage multiple projects and deadlines.
- Working knowledge of Google Analytics, Google Search Console, Meta Business Suite, email marketing, and marketing automation tools.
- Understanding of website conversion optimization, landing page creation, and UI/UX fundamentals.
- Experience in planning, promoting, and managing webinars, workshops, events, or community engagement initiatives.
- Analytical mindset with the ability to interpret marketing data and generate actionable insights.
- Relevant certifications in Digital Marketing, SEO, Content Marketing, Google Analytics, or Social Media Marketing will be an added advantage.
- Interest in spirituality and Hinduism is a must.
What We're Looking For
We are looking for someone who:
- Is creative and full of ideas.
- Has strong writing and communication skills.
- Can take ownership and execute independently.
- Pays attention to detail.
- Enjoys working in a fast-paced and purpose-driven environment.
- Is passionate about creating meaningful content and engaging communities.
Click on Apply to know more.