River
Website:
river-data-ai.github.io
Company:
https://www.linkedin.com/company/rideriver
Industries: Automotive
Job details:
About River
River is a design company building multi-utility products. Our flagship product River Indie, #SUVofScooters, is designed to help you get things done. Engineered to be a dependable ally on your road to success.
We’re a 1000+ team headquartered in Bengaluru – backed by marquee international investors, with mobility-focused funds linked to Yamaha Motors, Al-Futtaim Automotive Group, Toyota VC, Trucks Venture C.
Key Responsibilities
- Own the product roadmap for River's Salesforce CRM and including lead management, order lifecycle, invoicing, EW/RSA product flows, warranty claims, and customer feedback system
- Define business requirements and translate them into precise functional specifications for the development team
- Lead end-to-end feature delivery — from requirement gathering and sprint planning through UAT, production deployment, and post-release monitoring
- Maintain and improve system configurations, field-level logic, workflow automations, user access, and reporting
- Own the integration layer between Salesforce and external systems including the company website, ERP (SAP), warranty portals (CWI, ReadyAssist), IVR/WhatsApp platforms (Ozonetel), SMS vendors (Kaleyra), and lead affiliate partners (BikeWale, 91 Wheels, BikeJunction, Campaign Landing Page, Meta)
- Define API requirements, review integration designs, coordinate with vendor technical teams, and validate end-to-end flows in staging before production release
- Monitor integration health, investigate failures, and drive resolution with urgency when dealer operations are impacted.
- Manage the Automated Lead Qualification (ALQ) system — covering lead inflow from affiliate partners, IVR qualification, deduplication logic, pincode-to-dealer mapping, and WhatsApp/SMS communication triggers.
- Conduct monthly reconciliation of lead data across external sources and Salesforce production to validate data accuracy and lead partner performance
- Partner with Marketing on campaign targeting, lead qualification metrics, and
- Serve as the primary point of contact for Sales, Finance, Service, and Marketing teams on all CRM/DMS matters
- Manage the external development partner (Utilitarian Labs) — including sprint planning, delivery timelines, escalations, and quality review
- Communicate system changes, go-live plans, and known issues clearly and proactively to cross-functional teams
Ideal Candidate
- 3-5 years of experience in product management, with significant exposure to CRM. (Automotive)
- Demonstrated experience owning a Salesforce org (Sales Cloud, Service Cloud, or equivalent) — including configuration, administration, and working with a development team on customisations
- Strong understanding of API-based integrations — ability to review API documentation, validate payloads, and troubleshoot integration failures
- Experience writing functional specifications and BRDs; ability to translate ambiguous business needs into structured technical requirements
- Proficiency with data analysis tools — comfortable with SOQL queries, Excel/Sheets-based reconciliation, and basic data validation workflows
- Excellent stakeholder communication skills — able to manage upward (leadership), sideways (cross-functional), and outward (vendors and partners) simultaneously
Click on Apply to know more.