CAREER BLOC
Website:
careerclinic.com
Company:
https://www.linkedin.com/company/careerbloc
Industries: IT Services and IT Consulting
Job details:
About The Opportunity
A fast-growing digital marketing solutions firm operating at the intersection of performance advertising and data-driven growth, we empower brands across India to scale revenue through precision targeting, conversion optimization, and unified measurement. Our team specializes in Google’s full-stack advertising ecosystem — from GA4 implementation to Google Merchant Center strategy — helping clients unlock ROI in competitive retail, SaaS, and D2C verticals.
Role & Responsibilities
- Lead end-to-end Google Ads campaigns across Search, Shopping, Display, and Video — from strategy to execution, optimizing for ROAS, CPC, and conversion volume.
- Configure and manage GA4 properties, GTM containers, and Google Merchant Center feeds to unify data, track user journeys, and enable real-time bid adjustments.
- Build and debug custom GTM tags, triggers, and variables for enhanced event tracking, e-commerce tracking, and cross-domain measurement.
- Audit and refine Google Merchant Center feeds for product data accuracy, feed rules, and compliance with Google’s policy standards.
- Translate GA4 insights into actionable optimization playbooks — including audience segmentation, attribution modeling, and funnel analysis.
- Collaborate with creative, analytics, and client teams to align campaign performance with business KPIs and deliver monthly performance dashboards.
Skills & Qualifications
- Must-Have
- Google Ads
- GA4
- Google Tag Manager
- Google Merchant Center
- UTM tracking
- Conversion optimization
- Google Analytics reporting
- ROAS measurement
- Preferred
- Looker Studio
- Google Analytics 360
- Shopify or BigCommerce integration
Benefits & Culture Highlights
- Work alongside top-tier performance marketers shaping India’s digital ad landscape.
- Access to Google-certified training, sandbox accounts, and live client portfolios for rapid skill growth.
- On-site collaborative culture with regular brainstorms, hackathons, and quarterly performance reviews.
Skills: gtm,feeds,google,digital,google merchant center,optimization,analytics,data,conversion optimization,google ads
Click on Apply to know more.