Purplle.com
Website:
purplle.com
Company:
https://www.linkedin.com/company/purplle-com
Seniority: Mid-Senior level
Industries: Technology, Information and Internet
Job details:
Senior Executive Graphic Designer – Juicy Chemistry
Location: Mumbai (Vikhroli : Embassy 247)
Type: Full-Time | In-Office (5 days a week)
Experience: 2-4 Years
Team: Juicy Chemistry
Role Overview
As a Graphic Designer (Senior Executive), you will drive creative execution across packaging, branding, performance marketing, and digital experiences. You will combine strong design fundamentals with a performance-first mindset to create assets that enhance brand storytelling and drive conversions across channels.
Step 1: Build Brand & Packaging Assets
Design packaging and branding creatives for new product launches while maintaining strong brand consistency and premium visual standards.
Step 2: Create Performance-Driven Ad Creatives
Develop high-converting static and motion creatives optimized for paid platforms such as Meta and Google, balancing creativity with performance outcomes.
Step 3: Produce Short-Form Video Content
Create and edit engaging reels and ad videos focused on engagement, storytelling, and conversion impact.
Step 4: Leverage AI for Creative Speed
Use AI design tools like Midjourney, Firefly, and similar platforms to accelerate ideation, experimentation, and creative production.
Step 5: Collaborate & Iterate
Work closely with marketing and growth teams to refine creatives based on campaign insights, testing learnings, and performance data.
Step 6: Enhance Web & Landing Experiences
Design and optimize website and landing page visuals to improve user experience and increase on-site conversion rates.
Skills & Tools
- Packaging & Branding Design
- D2C Performance Creatives
- Video Editing (Reels & Ads)
- Adobe Creative Suite / Figma
- AI Design Tools (Midjourney, Firefly, etc.)
Click on Apply to know more.