Good Graze
Website:
goodgraze.in
Company:
https://www.linkedin.com/company/good-graze
Industries: Food and Beverage Services
Job details:
Marketing Associate (Marketing & Sales)
Location: Mahape, Navi Mumbai (Work from Office)
Employment Type: Full-time
About Good Graze
Good Graze is a homegrown natural snacks company focused on creating products made with traditional ingredients while offering thoughtfully curated corporate, festive, employee, and wedding gifting solutions. As we expand our B2B and gifting business, we're looking for a Marketing Associate who can drive brand visibility while supporting sales and business development efforts.
Role Overview
This is a hybrid role combining marketing, content creation, and sales support. You'll help build the Good Graze brand through engaging content while actively contributing to lead generation, customer engagement, and business development.
Key Responsibilities
Social Media & Content Marketing
- Plan, create, and execute content across Instagram, LinkedIn, and other digital platforms.
- Shoot, edit, and publish reels, product videos, behind-the-scenes content, and photography.
- Develop monthly content calendars aligned with business goals.
- Write captions, blogs, emailers, and marketing copy.
- Monitor social media performance and identify opportunities for growth.
Email & LinkedIn Marketing
- Execute email marketing campaigns for corporate gifting and B2B outreach.
- Manage LinkedIn marketing for the founder and the Good Graze brand.
- Build targeted prospect lists and execute outreach campaigns.
- Track campaign performance and optimize engagement.
Sales Support & Lead Management
- Handle inbound enquiries received via website, social media, email, and phone.
- Qualify leads and coordinate meetings with the sales/founder.
- Prepare and send proposals, quotations, presentations, and product catalogues.
- Follow up with prospective clients to move opportunities through the sales pipeline.
- Maintain an organized CRM and update lead status regularly.
Lead Generation & Business Development
- Research and identify potential corporate clients, HR teams, event agencies, wedding planners, hotels, and channel partners.
- Generate qualified leads through LinkedIn, email, referrals, networking, and online research.
- Support outreach campaigns to drive meetings and business opportunities.
- Maintain a healthy pipeline of prospective clients.
Marketing Coordination
- Coordinate with designers, photographers, printers, and external agencies when required.
- Assist in product launches, exhibitions, corporate events, and gifting campaigns.
- Ensure brand consistency across all marketing collateral.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 1–3 years of experience in marketing, digital marketing, business development, or a similar role.
- Comfortable shooting and editing short-form video content using smartphones and editing tools.
- Strong copywriting and communication skills.
- Familiarity with Canva, CapCut, Meta Business Suite, LinkedIn, and Microsoft Office.
- Basic understanding of email marketing and CRM tools is an advantage.
- Confident interacting with clients over email, phone, and LinkedIn.
- Highly organized with the ability to manage multiple priorities.
What We're Looking For
- A self-starter who enjoys both creative marketing and business development.
- Strong communication and relationship-building skills.
- Comfortable in a fast-paced startup environment.
- Proactive, resourceful, and eager to learn.
- Detail-oriented with excellent follow-through.
- Passion for branding, storytelling, and building customer relationships.
Why Join Good Graze?
- Be part of a fast-growing natural snacks and premium gifting brand.
- Work closely with the founder and contribute directly to business growth.
- Gain hands-on experience across marketing, sales, branding, and strategy.
- Enjoy a high-ownership role with opportunities to learn and grow quickly.
Click on Apply to know more.