FetchJobs.co
Company:
https://www.linkedin.com/company/fetchjobs-co
Industries: Technology, Information and Media
Job details:
About The Company
Lonza is a global leader in the life sciences industry, dedicated to providing innovative solutions that advance research, development, and manufacturing in the biotech and pharmaceutical sectors. With a rich history of scientific excellence and a commitment to quality, Lonza supports customers across the entire therapeutic development spectrum. Our Bioscience division specializes in offering essential tools and services to life science researchers, enabling them to develop and test therapeutics from initial research stages to product release. We serve a diverse range of modalities including cell and gene therapies, recombinant proteins, vaccines, and injectable drugs. Our expertise in primary human cell biology and bioprocessing raw materials positions us as a trusted partner in accelerating scientific breakthroughs and ensuring the highest standards of quality and compliance. At Lonza, we are committed to innovation, sustainability, and fostering a collaborative environment that empowers our employees to excel and make a meaningful impact in healthcare and life sciences.
About The Role
The R75540 Manager, Digital Marketing role is a strategic and hands-on position based in Hyderabad, India, primarily focusing on managing and governing product content, taxonomy, and digital assets within the Bioscience division. This role is critical in ensuring that product information across all digital platforms is accurate, consistent, and scalable to support the company's ecommerce and marketing objectives. The successful candidate will oversee Product Information Management (PIM) and Product Content Management (PCM) governance within SAP Commerce Cloud, ensuring alignment with global standards and regional market needs. This position requires a blend of technical expertise, process ownership, and cross-functional collaboration to maintain content integrity, optimize digital asset management, and enhance overall platform performance. The manager will work closely with Technology, Marketing, and Regional teams to implement best practices, perform quality audits, and support continuous improvement initiatives. This role offers an opportunity to influence digital content strategies in a dynamic, innovative environment dedicated to advancing life sciences and healthcare solutions.
Qualifications
The ideal candidate will possess a strong background in enterprise ecommerce content management, with specific experience in SAP Commerce Cloud and digital asset governance. A bachelor’s degree in Information Technology, Computer Science, Life Sciences, or a related field is required, with a preference for candidates holding advanced certifications or relevant industry experience. Proven experience in managing product taxonomy, attributes, enrichment rules, and DAM platforms such as Picturepark or Fotoware is essential. Candidates should have a solid understanding of product data quality standards, validation processes, and content QA practices. Familiarity with HTML/markup editing, SEO principles related to structured product data, and localization strategies is highly desirable. Excellent cross-functional communication skills and the ability to collaborate effectively with technical and non-technical teams are critical. Experience supporting regulated industries, particularly in life sciences, biotech, or pharmaceuticals, will be considered an advantage.
Responsibilities
- Own and govern PIM / PCM in SAP Commerce Cloud, ensuring product data standards, enrichment rules, attribute completeness, and lifecycle management support accurate and consistent product catalogs.
- Maintain business rules for product attributes, filters, facets, and catalog structures to enhance customer experience and meet commercial objectives.
- Establish and enforce standards for product titles, descriptions, imagery, naming conventions, and controlled vocabularies to ensure content quality and consistency.
- Coordinate with product managers, campaign teams, creative, and ecommerce stakeholders to resolve content gaps, imagery issues, taxonomy discrepancies, and SKU readiness.
- Conduct regular audits of product content and digital assets to identify and address gaps in copy, classification, metadata, and asset coverage.
- Manage and govern product taxonomy, category structures, and classification standards to optimize findability, navigation, and SEO performance.
- Lead governance of digital assets within DAM platforms, including metadata standards, asset approval workflows, and compliance with ecommerce usage policies.
- Define and enforce product data quality standards through validation and audit processes, ensuring content readiness for publication.
- Coordinate localization efforts to ensure global standards are met while accommodating regional market requirements for product content and digital assets.
- Perform quality assurance checks on CMS and product content to verify taxonomy alignment, asset readiness, and adherence to standards prior to publishing.
- Make minor HTML and markup adjustments within SAP Commerce Cloud SmartEdit or product components to support content presentation, SEO, and accessibility.
- Collaborate with Technology, Marketing, and Ecommerce teams to support platform enhancements, data model changes, and workflow improvements.
- Validate product, category, and CMS content for completeness, accuracy, and compliance before publication to ensure high-quality digital experiences.
- Evaluate the impact of content and taxonomy changes on platform performance, working with technical teams to implement scalable solutions.
- Utilize analytics tools such as Google Analytics and GTM to identify opportunities for content and platform optimization.
- Perform additional duties as assigned, contributing to the continuous improvement of digital content governance processes.
Benefits
Joining Lonza offers a vibrant and inclusive working environment that encourages innovation and professional growth. We provide competitive compensation packages aligned with industry standards and recognize high performance through various incentive programs. Employees benefit from a comprehensive range of benefits, including health insurance, wellness programs, and opportunities for continuous learning and development. Our flexible work arrangements and supportive culture foster work-life balance and a collaborative atmosphere. Additionally, being part of a global organization allows employees to engage with diverse teams, gain international exposure, and contribute to meaningful projects that impact healthcare and life sciences worldwide.</
Click on Apply to know more.