WeLab Bank - Officer, Marketing

WeLab, a leading pan-Asian fintech platform, operates two digital banks (WeLab Bank and Bank Saqu by Bank Jasa Jakarta) as well as multiple online financial services in Hong Kong, Mainland China, Indonesia, and Malaysia, with over 60 million individual users and over 700 enterprise customers. WeLab uses game-changing technology to help users access credit, save money, and enjoy their financial journey.

At WeLab, we always put our people first. Embarking on a career with WeLab means being part of the driving force to make financial services accessible for everyone. In our flat and agile organization, you will get all the opportunities to make real impacts and deliver change. Most importantly, while you achieve greatness, we will ensure you have an amazing experience at WeLab!

Our team is energetic and passionate who can deliver and execute, and we are looking for intellectually curious, open-minded, and smart-working individuals who are just as passionate as we are about making financial services enjoyable.

Join us to build a better financial future for everyone!

About You

• You're a go-getter with mad juggling skills (or multiple hats) who can thrive in a fast-paced, agile environment
• You enjoy doing purpose-led and meaningful work
• You have a strong thirst for knowledge and are driven to find solutions that don't exist yet
• You are comfortable with ambiguity and extremely resourceful (in your past life, you could've been a detective)
• You always find a way to get things done without sacrificing the quality of your work, integrity, and values
• No task is off limits for you
• You are humble and prioritize the success of the team over your own with an eagerness to help those around you
• You don't shy away from challenges and can bounce back from setbacks
  
  
  

What you’ll do and what success looks like in this role:

• Assist to formulate marketing strategies including branding & product positioning to create a differentiating presence in the market and build connections with target consumers
• Develop integrated marketing and digital campaigns to meet consumers’ needs with our products’ uniqueness and drive acquisition and sales
• Proactively work with various business units and internal stakeholders to understand business needs and develop appropriate marketing campaigns accordingly
• Collaborate with creative, media agencies and vendors to develop quality marketing campaigns in a timely manner to drive business growth
• Understand and analyze consumer insights and behavior to drive business opportunities as well as deep dive into data to understand consumers’ responses to the campaigns
• Stay on top of current market dynamics and be aware of competitors’ products and marketing campaigns
• Work with different internal stakeholders to ensure smooth implementation of marketing campaign and adhere to internal policies and external regulatory / compliance guidelines.
  
  
  

What Is Required And What We’re Looking For

• Degree holder, fresh graduates are welcome, candidate with more experience may be considered for Senior Officer
• Previous working experiences in Banking and Finance industry and/or Advertising agencies is preferred
• Passion for excellence, strive to continuously improve their quality of works
• Independent and strong attention to detail
• Ability to multi-task, be comfortable taking on a variety of projects that may fall outside of their day-to-day responsibilities
• Be agile and adaptative to change to meet market and consumer needs
• Excellent project management and problem-solving skills
• Team player who is innovative, flexible and willing to learn in a dynamic working environment
• Fluent in English, Cantonese and Mandarin (preferred) with excellent written and verbal communication skills
  
  
  

Perks And Benefits To Enrich Your Experience At WeLab

• Learning and development stipend - we value lifelong learning and believe the best way to invest in our employees is to encourage them to continue to learn
• Wellness and happiness – Numerous activities to let you focus on your physical and mental wellbeing. We allow flexible time offs to take care of personal matters and to enjoy time with family and friends
• Comfortable and positive work environment – Open plan office for easy collaboration and social with your colleagues, or branch out into your own thinking pods when needed, with FREE food and drinks for when you want to recharge
• Work smart, play hard – Connect with your colleagues over food and drinks at the stocked pantry, in the spacious social area with board games and a ping pong table, or over activities like hiking, yoga, badminton, etc.
• A big and contagious smile on everyone’s face to make you happier :)
  
  
  

WeLab’s Awards & Recognitions

• Asia Banking Finance Retail Banking Awards: Virtual Bank of the Year - Hong Kong
• CNBC Disruptor 50: the only Hong Kong-based company on the list
• Financial Times Asia-Pacific High-Growth Companies: #2 in ranking
• The Chinese University of Hong Kong “Corporate Innovation Index”: #1 in ranking
  
  
  

We offer a competitive salary package to the successful candidate. If you are interested in joining this exciting team, please apply with resume via the "Apply" button below.

All information provided by applicants will be used for recruitment purposes only. Information of unsuccessful applicants will be destroyed within 24 months of receipt.

WeLab, a leading pan-Asian fintech platform, operates two digital banks (WeLab Bank and Bank Saqu by Bank Jasa Jakarta) as well as multiple online financial services in Hong Kong, Mainland China, Indonesia, and Malaysia, with over 60 million individual users and over 700 enterprise customers. WeLab uses game-changing technology to help users access credit, save money, and enjoy their financial journey.