Business Development Associate - J.R. Johnson

Description

Position Summary

The Business Development Associate supports revenue growth and brand presence for the Portland branch through an approximate 50/50 split of responsibilities: (1) outside sales/business development activity in the field, and (2) marketing coordination plus administrative support for the sales team at the branch. Approximately half of the role is dedicated to in-person prospecting and relationship management (site visits, networking, client meetings, and follow-up) to generate leads and support conversion of opportunities. The remaining time is dedicated to coordinating branch marketing activities and providing sales support, including CRM administration, reporting, scheduling, proposal/presentation support, and coordination of trade events and promotional efforts.

Key Responsibilities

• Outside Sales / Business Development
• Prospect for new business through field canvassing, networking, referral development, and targeted outreach within the Portland market.
• Conduct regular in-person site visits and client meetings (prospective and existing) to build relationships, identify needs, and uncover opportunities.
• Coordinate timely follow-up on leads, introductions, meetings, bids, and proposals; document next steps and outcomes.
• Represent the company at trade shows, community events, and industry functions to expand relationships and strengthen local presence.
• Meet activity-based goals (e.g., site visits, new contacts, and pipeline progression) as set by sales leadership.
• Marketing & Sales/Branch Administrative Support
• Support Portland branch marketing initiatives by coordinating social media posting, basic content creation, and field-based content capture aligned to company messaging.
• Maintain a comprehensive, organized media library (photos/videos) and ensure appropriate documentation of content for future campaigns and sales use.
• Maintain accurate, up-to-date client records, contact notes, site visit documentation, and activity tracking in the Restoration Manager CRM.
• Provide administrative support to the sales team and Portland branch, including scheduling, reporting, meeting coordination, and follow-up task tracking.
• Assist with preparation and coordination of proposals, presentations, promotional materials, and event logistics.
• Analyze and compile basic CRM and activity data to support pipeline visibility, campaign tracking, and planning discussions.
• Collaborate cross-functionally with operations, marketing, and leadership to streamline processes, support client needs, and improve branch efficiency.
• Carry out additional responsibilities and special projects as assigned.

Competency/Attributes

• Social Media Strategy & Content Management – Ability to plan, create, and execute effective social media campaigns while managing content and media assets to increase brand awareness and audience engagement.
• Data Management & CRM Utilization – Proficiency in maintaining accurate client records and leveraging CRM data to generate insights that support informed sales and marketing decisions.
• Business Development & Market Expansion – Capability to identify, evaluate, and pursue new business opportunities, partnerships, and target markets to drive revenue growth.
• Event Coordination & Representation – Skill in organizing and participating in trade shows, networking events, and meetings while professionally representing the company.
• Client Relationship Management – Ability to build, maintain, and strengthen client relationships through proactive communication, responsiveness, and consistent follow-up.
• Sales Performance & Goal Achievement – Demonstrated capacity to meet or exceed established sales targets and performance metrics through effective planning and execution.
• Brand Stewardship & Professional Integrity – Commitment to promoting and protecting the company’s brand through ethical conduct, professionalism, and high-quality interactions.
• Team Collaboration & Cross-Functional Support – Ability to work effectively with internal teams, contributing to shared goals and fostering a positive, productive work environment.
• Adaptability & Initiative – Willingness and capability to take on additional responsibilities, manage special projects, and adapt to evolving business needs.

Benefits

• Medical
• Dental
• Vision
• EAP
• STD/LTD
• Basic Life and AD&D
• Voluntary Life
• Supplemental: Accident, Critical Illness, Hospital Indemnity
• Cell Phone Stipend
• 401(k)
• Paid Time Off
• Paid Holidays

Watterson is an Equal Employment Opportunity and E-Verify employer.

Disclaimer: This job description is intended to outline the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as an exhaustive list of all duties, responsibilities, or competencies. Employees may be directed to perform job-related tasks other than those specifically presented in this description based on business need.

Requirements

Experience/Education

• A minimum of 2 years’ experience in a similar role
• Bachelor’s degree in Business, Marketing, Communications, or a related field, preferred.
• High school diploma or equivalent.
• Proven experience in business development, sales, or marketing.
• Proficiency in social media strategy, content creation, and digital marketing platforms. 
• Excellent written and verbal communication skills, with the ability to engage professionally with clients, partners, and internal teams. 
• Ability to identify and pursue new business opportunities and build strategic partnerships. 
• Strong organizational and time management skills, with the ability to manage multiple priorities and meet deadlines.
• Proficiency in Microsoft Office Suite and general business software applications. 
• Valid driver’s license and willingness to travel locally for client visits, meetings, and events. 

Physical Requirements:

• Ability to travel frequently to client sites, meetings, trade shows, and networking events.
• Prolonged periods of sitting, standing, and walking, depending on daily activities and event participation. 
• Ability to use a computer, mobile device, and standard office equipment.
• Occasional lifting and carrying of materials up to 25 pounds (e.g., marketing materials, display items for events). 
• Ability to set up and break down trade show booths and event materials as needed.