Website:
kriampharma.com
Job details:
Job Summary:
The Visual Content Creator Executive will be responsible for planning, creating, and managing engaging digital content like visual graphics, Motion graphics, Video editing, carousels, thumbnails, and brand visuals across social media platforms to strengthen the company’s brand presence, support product awareness, and ensure compliant communication in line with pharmaceutical industry guidelines.
Key Responsibilities:
• Develop and design compelling visual content, including videos, reels, motion graphics, carousels, infographics, and social media creatives, ensuring brand consistency and platform optimization across LinkedIn, Facebook, Instagram, X (Twitter), YouTube, and emerging digital platforms.
• Develop and execute social media strategies aligned with brand and marketing objectives.
• Manage and maintain the company’s official social media accounts
• Promote Pharmaceuticals & Nutraceuticals products responsibly while adhering to regulatory and ethical guidelines
• Coordinate with internal teams (marketing, medical, regulatory) for content approvals.
• Monitor social media trends, competitor activities, and industry updates.
• Respond to comments, messages, and inquiries in a professional and timely manner. Must have a ORM experience
• Track and analyze social media performance metrics and prepare regular reports
• Support digital campaigns, product launches, and corporate communication initiatives
• Ensure brand consistency across all digital platforms.
Mandatory Skill Set:
• Strong understanding of social media platforms, algorithms, content formats, and performance metrics.
• Hands-on experience with AI tools for content creation, design, and video editing.
• Knowledge of Online Reputation Management (ORM) and willingness to manage audience interactions.
• Proficiency in Meta Business Suite, Meta Ads Manager, and social media analytics tools.
• Experience creating social media creatives, carousels, videos, reels, motion graphics, and infographics.
• Strong creative thinking, visual storytelling, and communication skills.
• Ability to analyze content performance and optimize content based on engagement insights.
Qualifications s Skills:
• Bachelor's/Master's degree in marketing, Communications, Design, Mass Media, or a related field.
• Relevant certifications in Social Media Marketing, Digital Marketing, Content Creation, or Multimedia Design preferred.
• 3-5 years of experience in social media, digital content, multimedia design, or creative marketing roles.
• Proficiency in content creation, social media management, analytics, and digital marketing tools.
• Strong written communication, visual storytelling, and creative content development skills.
• Understanding of healthcare/pharmaceutical compliance guidelines is an added advantage.
• High attention to detail with a strong sense of creativity and brand alignment.
• Ability to manage multiple projects, prioritize tasks, and meet deadlines effectively
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