Salesforce CRMA

Salesforce CRM Analytics (CRMA) helps organizations analyze data and make data-driven decisions. Key skills include:

CRM Analytics tools: Analytics Studio, Einstein Discovery, Tableau CRM, Dataflows, and Salesforce Lightning.

Data management: Integration, preparation, and flow management.

Reporting & Visualization: Dashboards, custom reports, and predictive analytics.

Integration & Automation: API connections and Salesforce Flow.

Business Intelligence: KPIs, decision-making, and data storytelling.

Security & Governance: Data protection and user permissions.

Understanding Salesforce data model and advanced analytics is crucial for creating insights and supporting business decisions.