ShftX
Website:
shftx.com
Job details:
About ShftX
ShftX is a fast-growing lifestyle electronics brand focused on building high-quality, affordable products for the new generation. We are driven by innovation, speed, and strong digital presence across marketplaces and social platforms.
Role Overview
We are looking for a creative and execution-focused Content Creator who can own our social media presence through high-performing short-form video content. This role requires someone who understands trends, storytelling, and product positioning — and can turn ideas into viral content.
Key Responsibilities
· Create and publish engaging short-form video content for platforms like Instagram Reels, YouTube and Shorts
· Develop content that builds brand awareness and product visibility for ShftX
· Own the end-to-end content creation process: ideation, scripting, filming, editing, and publishing
· Stay updated with trends, hooks, and viral formats to maximize reach and engagement
· Experiment with different content styles (educational, entertaining, problem-solution, unboxing, etc.)
· Monitor and analyze performance metrics (views, engagement, retention, conversions)
· Continuously optimize content strategy based on insights and platform algorithms
· Collaborate with marketing and product teams for campaign-based content
What We’re Looking For
· Proven experience in social media content creation, especially short-form video
· Strong understanding of Instagram, YouTube Shorts, and emerging platforms
· Ability to think creatively and execute quickly
· Basic to advanced skills in video editing tools (CapCut, Premiere Pro, Final Cut, etc.)
· Strong storytelling and hook-writing ability
· Comfortable being on camera (preferred but not mandatory)
· Data-driven mindset with a focus on growth and virality
Click on Apply to know more.