Cslt-Digital Marketing, SEO

When you join Verizon You want more out of a career. A place to share your ideas freely — even if they're daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We're a diverse network of people driven by our ambition and united in our shared purpose to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward – and you can too. Dream it. Build it. Do it here. What you'll be doing: The Digital Marketing Center of Excellence team at Verizon is hiring an SEO Content Strategist to play a key role in managing Verizon's online content portfolio in support of Verizon's SEO efforts. In this role, you will actively be supporting Verizon's web-based content marketing strategy to promote the company's brand and to attract new visitors from organic search in order to generate new leads and drive conversions. We are looking for a passionate content marketer with extensive background in content strategy who can successfully execute SEO optimized content with a data first approach. You will be expected to execute large-scale content initiatives for Verizon.com and have a strong understanding of content as it relates to SEO. This is a unique role to work within a dynamic group that is defining the future of digital marketing for a Fortune 15 business. Supporting development of compelling content that aligns with Verizon's business objectives across Verizon Consumer Group, Verizon Business Group, and Corporate Communications. Guiding content ideation & strategy for content across page types in order to drive traffic back to Verizon.com from Google organic search results. Reviewing content produced by Verizon's content agencies who are responsible for creating content that lives on Verizon.com. Collaborating with internal subject matter experts to ensure content meets and exceeds expectations for customer experience, brand consistency, and search engine results. In parallel, working with other parts of the SEO team to ensure content is fully optimized before content is published. Creating content in the form of metadata including title tags & meta descriptions. Additionally, assist in the development of direct answers for our Yext experience pages. Regularly assessing Verizon's content performance to identify optimization opportunities in order to drive incremental, qualified traffic growth. Helping to establish content guidelines and processes for requesting, creating, editing, publishing, repurposing, and retiring content. Maintaining expert level understanding of latest industry trends, guidelines, and algorithm changes as it relates to Verizon's content strategy. Being diplomatic and saying "no" to certain content requests that we don't support while preserving relationships with key stakeholders

Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We're a diverse network of people driven by our ambition and united in our shared purpose to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward – and you can too. Dream it. Build it. Do it here.