Alliances Manager - Advertiser & Affiliate Partnerships

Job Description

• Affiliate & Advertiser Relationship Management:
• Develop and maintain affiliate relationships to drive CPL campaigns in key verticals like (Insurance, Debt, Home Services) etc.
• Onboard advertisers, focusing on securing competitive payout structures such as CPA, Revshare, and Hybrid models.
• Actively lead partnerships to ensure continuous growth in traffic quality and volume, with an emphasis on both domestic and international markets.
• Campaign Management & Optimization:
• Manage the complete campaign lifecycle, from onboarding and setup to ongoing management, optimization, and reporting.
• Leverage data-driven insights to optimize affiliate performance, improve engagement, and maximize ROI.
• Monitor media budgets to ensure efficient allocation and performance tracking.
• Traffic Generation & Collaboration:
• Collaborate with affiliates to drive traffic through social and programmatic media buying channels.
• Ensure smooth execution of campaigns across various media platforms, targeting both Indian and international audiences.
• Platform Utilization & Performance Tracking:
• Utilize tracking platforms like Trackier, HasOffers/Tune, Everflow, and RedTrack to manage performance tracking and reporting accurately.
• Generate and analyze performance reports to identify trends, provide insights, and recommend strategic improvements.
• Revenue Growth Support:
• Support revenue growth by securing new campaigns, optimizing existing ones, and ensuring client satisfaction through effective relationship management.
  
  

Requirements

• Recent completion of a digital marketing course, MBA, or data analytics program.
• Willingness to pursue a sales-oriented role with a focus on affiliate management.
• Trainable, coachable, and eager to build a career in affiliate marketing.
• Familiarity with digital marketing channels and tracking platforms (Trackier, HasOffers, Everflow, RedTrack) is a plus.
• Strong communication skills and a proactive, data-driven approach.
  
  

Benefits

• Flexible working hours
• Variable/Incentive Component in addition to Fixed Package
• 5 - Days working culture
• Health Insurance Benefits
• Tenure Recognition and Awards
• Leave Benefits as per Milestones
• Performance Linked Growth Opportunities
• Out of Term Appraisals
  
  

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