Strategy Development:
Lead the creation, implementation, and management of robust digital marketing strategies focusing on PPC, display ads, social media, and programmatic advertising to drive business growth.
Campaign Management:
Take full ownership of campaign oversight and optimization to ensure maximum ROI and achievement of critical KPIs, delivering exceptional results.
Data Analysis:
Leverage advanced data analysis tools to assess campaign performance and provide actionable insights for continuous improvement in real time.
Cross-Functional Collaboration:
Work closely with creative, content, and product teams to ensure marketing initiatives are aligned with overall business goals and objectives.
Industry Trends:
Stay at the forefront of digital marketing trends, emerging technologies, and best practices, integrating cutting-edge strategies into campaign execution.
Team Leadership:
Lead and mentor a talented junior
Qualifications: marketing team, nurturing a culture of growth, innovation, and knowledge-sharing.
Reporting:
Deliver clear, data-backed campaign reports and strategic recommendations to key stakeholders and senior management.
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Proven track record as a Senior Digital Marketer, with significant experience in leading high-budget digital campaigns.
Must have directly managed ad budgets ranging from ₹50 lakh to ₹1 crore on a monthly basis, with the ability to showcase real-time performance results.
Strong analytical expertise, with proficiency in using data analysis tools to evaluate and enhance campaign outcomes.
Outstanding communication and presentation skills, capable of presenting complex data in an easily digestible format.
Proven ability to thrive in a fast-paced environment, working effectively within a dynamic, cross-functional team.