Puretech Digital
Website:
puretech.com
Job details:
About The Role
We are looking for a creative and performance-driven
UI/UX Designer who can design high-impact landing pages, websites, and campaign creatives. The role requires a strong balance of
visual design, user experience, and conversion-focused thinking, working closely with performance marketers, copywriters, and developers.
Key Responsibilities
- Design UI/UX for landing pages, microsites, and webpages using Figma
- Create campaign landing pages and lead-generation pages aligned with business and marketing objectives
- Design static and animated banners, ad creatives, and display assets for platforms such as Google Ads, Meta, and display networks
- Create banners and campaign creatives using Photoshop and Adobe Illustrator
- Design calculators and interactive components, with a clear understanding of user flow, logic, and workflows
- Collaborate closely with performance marketers, copywriters, developers, and client stakeholders
- Optimize designs with a focus on page speed optimization and performance efficiency
- Ensure consistency across brand guidelines, layouts, and design systems
- Apply CRO (Conversion Rate Optimization) principles to improve user engagement and conversions
Required Skills & Experience
- Strong expertise in Figma (mandatory)
- Experience designing landing pages, banners, and performance-driven creatives
- Hands-on knowledge of Photoshop and Adobe Illustrator
- Working knowledge of Adobe XD is a plus
- Solid understanding of UI/UX principles, CRO, and user-centric design
- Experience working on campaign creatives and performance marketing assets
- Ability to design with speed, scalability, and optimization in mind
Click on Apply to know more.