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LinkedIn & ABM Strategist – SaaS GTM

Min Experience

3 years

Location

Bengaluru

JobType

Full-Time

About the job

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About the role

About TripleDartTripleDart is a fast-growing GTM agency helping SaaS brands accelerate pipeline and revenue across Paid Media, ABM, and Creative. We work as a true extension of our client's GTM orgs—deeply embedded, accountable, and performance-obsessed. Clients like Clevertap, Freshworks, and FactorsAI trust us to drive high-velocity growth across the US, EMEA & APAC.As we scale, we're hiring a LinkedIn & ABM Strategist to take charge of 3–4 key client accounts—owning strategy, campaign execution, ABM orchestration, reporting, and retention.Your RoleYou'll lead the full-funnel LinkedIn and ABM motion—from account list curation to multi-channel campaign rollout to pipeline measurement.Key ResponsibilitiesStrategy & PlanningBuild and validate ICP-focused account lists using LinkedIn Sales Nav, ZoomInfo, Clay, and Clearbit.Define ABM GTM motions tailored to funnel stages (1:Many, 1:Few, 1:1).Map channel mix across LinkedIn Ads, paid search, programmatic, retargeting, outbound/email, and sales enablement.Execution & Campaign ManagementLaunch and manage LinkedIn paid campaigns—TOFU to BOFU across ad formats (conversation, lead gen, retargeting).Set up nurture cadences using HubSpot/Salesforce flows + enable outbound playbooks via Apollo/Outreach.Personalize messaging using dynamic content and AI-generated copy (ChatGPT, Jasper, Copy.ai, etc.).Collaborate with the creative team to deliver on-brand, scroll-stopping creatives and landing pages.Analytics & ReportingTrack impact from account engagement → MQLs → SQLs → pipeline → revenue using HubSpot, Salesforce, Segment, GA.Maintain clean campaign hygiene and CRM attribution models.Share weekly/monthly client performance decks with actionable insights and next steps.Client Management & RetentionOwn 3–4 client accounts, acting as the strategic lead, supported by internal media/creative resources.Lead weekly client calls, ensuring transparent performance discussions and roadmap alignment.Focus on long-term retention (12+ months) by driving continuous results, experimentation, and stakeholder trust.

About the company

TripleDart is a fast-growing GTM agency helping SaaS brands accelerate pipeline and revenue across Paid Media, ABM, and Creative. We work as a true extension of our client's GTM orgs—deeply embedded, accountable, and performance-obsessed. Clients like Clevertap, Freshworks, and FactorsAI trust us to drive high-velocity growth across the US, EMEA & APAC.

Skills

linkedin ads
abm
hubspot
salesforce
crm
funnel tracking
campaign management
analytics
reporting
client management
account retention