About the role
A home is the biggest investment most people make, and yet, it doesn't come with a manual. That's why we're building the only app homeowners need to effortlessly manage their homes — knowing what to do, when to do it, and who to hire. With Thumbtack, millions of people care for what matters most, and pros earn billions of dollars through our platform. And as one of the fastest-growing companies in a $600B+ industry — we must be doing something right.
We are driven by a common goal and the deep satisfaction that comes from knowing our work supports local economies, helps small businesses grow, and brings homeowners peace of mind. We're seeking people who continually put our purpose first: advocating for pros and customers, embracing change, and choosing teamwork every day.
At Thumbtack, we're creating a new era of home care. If making an impact and the chance to do good inspires you, join us. Imagine what we'll build together.
Thumbtack by the Numbers
Available nationwide in every U.S. county
Over 85 million projects started on Thumbtack
More than 11 million 5-star reviews and counting
Pros earn billions on our platform
1000+ employees
$3.2 billion valuation (June, 2021)
About the Growth Marketing Team
The Growth Marketing team at Thumbtack is an important lever of growth for the company, responsible for acquiring and retaining pros and consumers on Thumbtack via SEO, SEM, paid acquisition, and customer engagement channels. The Growth Marketing team is embedded in a larger highly cross-functional Growth org with Engineering, PM, and Analytics resources to help support its efforts.
About the Role
The Growth Marketing team is looking for a Growth Marketing Associate to help oversee our engagement marketing notifications across planning, execution, and reporting. This role will need to operate cross-functionally with a variety of partners throughout the product development org, so our ideal candidate is very organized, adept at working with different teams and stakeholders, and able to prioritize work to manage time efficiently. No prior experience in lifecycle marketing is required, but an interest in learning more about lifecycle/engagement marketing is preferred.
Your Responsibilities
Build and execute marketing campaigns across email, push, and other marketing channels
Facilitate testing/QA process with stakeholders for each campaign to ensure flawless execution
Run A/B tests across campaigns to identify key levers of growth that we can scale across the program
Analyze and report on the impact of engagement programs, using learnings to iterate and make improvements
To Be Successful, You Must Bring
1–3+ years of marketing experience — ideally in lifecycle, engagement marketing or marketing operations.
Proven track record in creating and executing campaigns across email, push and other marketing channels.
Proficient in working with ESPs or engagement automation tools (experience with Iterable or Pardot is a plus).
Quick learner for new processes and technologies.
Strong project management and communication skills.
Precise attention to detail
Bonus points if you have
Experience developing email templates using HTML and CSS
Experience with data analytics
About the company
Thumbtack is a virtual-first company, meaning you can live and work from any one of our approved locations across the United States, the Ontario region of Canada or the Philippines. It is one of the fastest-growing companies in a $600B+ industry with over 1000 employees and a $3.2 billion valuation as of June 2021.