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Ad Tech Strategy Manager (Assistant Manager)

Salary

₹50 - 150 LPA

Min Experience

2 years

Location

Mumbai, Maharashtra, India

JobType

Full Time

About the job

Info This job is sourced from a job board

About the role

As an Ad-Tech Strategy Manager, you will play a key role in building cutting-edge and industry-first ad-tech solutions for Hotstar. You will work closely with internal stakeholders like Product, Tech, Operations, Sales & Legal to drive and execute AdTech initiatives and the ad-tech roadmap. You will own, define and communicate the team's vision and goals with internal stakeholders. You will deep dive into the existing Hotstar Ad Tech stack and identify gaps to improve the overall experience. As an Ad-Tech Strategy manager, you will use data, creativity, and experimentation to constantly improve the ad's product experience. You will work closely with external ad-tech stakeholders like attribution and measurement partners, DMPs, and Ad-tech technology providers to scale the growth of Hotstar's Ad business. You will program manage initiatives with internal & external partners and work closely with them on their end-to-end experience. An ideal candidate will have strong product or program management experience and a deep understanding of internet technologies, online media, and adtech.

About the company

Disney+ Hotstar is India's leading streaming platform that has changed the way Indians watch their entertainment - from their favorite TV shows and movies to sporting extravaganzas. With the widest range of content in India, Disney+ Hotstar offers more than 100,000 hours of TV Shows and Movies in 18 languages and coverage of major global sporting events. As a mission-driven organization with a relentless focus on our users, we are dedicated to attracting and retaining world-class talent to drive our success.

Skills

Analytical and Problem solving
Effective communication skills
Marketing Strategy
Online Advertising technologies
Product Management
Program Management
Social Media Marketing