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Demand Generation Associate

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About the role

**Demand Generation Associate** at Tessell Inc Bangalore HQ ****About Tessell**** Founded in 2021, Tessell is a hyper-growth Database-as-a-Service (DBaaS) company offering a revolutionary data infrastructure and management platform for both cloud-born and cloud-defining enterprises. Headquartered in the San Francisco Bay Area, with a big hub in Bangalore, Tessell provides a fully managed service for both open-source and commercial data technologies such as Oracle, PostgreSQL, MySQL, and SQL Server on all major clouds, including Amazon Web Services (AWS) and Microsoft Azure. Tessell has raised Series A funding from Lightspeed Venture Partners, a global venture capital firm, to fuel global expansion and focus on delivering a consumer-grade experience for an enterprise-grade service. Tessell is building a pathbreaking technology that revolutionizes how data is managed in the cloud. Tessell is growing quickly, and we need passionate and tenacious people to join us and work on diverse teams with a diverse range of experts. ****Role Description**** The ideal candidate would work closely with our Demand Generation Director to map out and execute a multi-channel marketing strategy to generate awareness, leads, and opportunities for Tessell’s GTM team. You would also partner with product marketing, revenue operations, design, and sales every week to help drive demand for Tessell’s DBaaS offerings. ****Responsibilities**** * Ideate, build and launch elaborate campaigns to generate high-quality, high-intent leads. * Work cross-functionally and collaborate with design, product marketing sales, and revenue operations teams to deliver well-thought-out integrated marketing campaigns. * This role would require travel (as needed) for events to help support and execute our GTM team initiatives. ****Must-Have Skills and Qualifications**** * Minimum of 2 years of experience working in digital marketing and/or demand generation * Strong written and verbal communication skills * Highly organized with the ability to balance multiple project deadlines efficiently * Proficiency with Hubspot or other leading CRMs * Experience with email marketing clients * Experience working first-hand with Sales/GTM teams ****Preferred Skills and Qualifications**** * Understanding of content management systems (CMS) * Data analytics and reporting experience * A/B testing and multivariate testing experience * Content writing and marketing experience * Working proficiency in SEO and SEM methodologies * Event marketing and field marketing experience ****Why You Should Apply**** * Competitive benefits & equity grants * Ability to influence a high-performance company on its way to becoming a unicorn. * Continuous career development and pathing opportunities * Friendly and inclusive workplace culture ****Equal Opportunity at Tessell**** Tessell is an Affirmative Action and Equal Opportunity Employer and is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and more.

About the company

Tessell is on a mission to be the go-to DBaaS platform for startups and established enterprises by bringing together the benefits of cloud elasticity, utility economics, and enterprise-level governance and security. With its high-performance, durable data infrastructure, and cross-region replication capabilities, Tessell is perfect for hosting critical databases. The platform's intuitive and streamlined approach to deploying cloud databases eliminates the need for manual and repetitive data management tasks, freeing up developers and data engineers to concentrate on creating great products, satisfying customers, and driving business success.

Skills

Amazon Web Services
Azure
CMS
communication skills
cross-functionally
data analytics
digital marketing
event marketing
GTM
HubSpot
marketing campaigns
multivariate testing
MySQL
Oracle
PostgreSQL
product marketing
SEM
SQL Server
web services