(Senior) Marketing Manager, Games

Responsibilities

The Marketing Manager will play a pivotal role in driving the growth and visibility of our mobile games in the Saudi market. This position requires expertise in building strategic marketing partnerships, leveraging local consumer insights, and executing targeted campaigns that resonate with Saudi audiences. The ideal candidate will have a strong connection to the gaming community, an in-depth understanding of local trends, and the ability to deliver measurable results through collaboration and innovative strategies. ResponsibilitiesPartner with internal teams (Marketing, Operations, Community, Business Development) to develop and execute localized campaigns. Identify, approach, and collaborate with potential local partners to design and implement impactful marketing campaigns. Monitor, analyze, and report on campaign performance, applying insights to optimize future initiatives. Build and nurture relationships with key stakeholders, driving stronger collaboration and enhanced results. Engage with the local gaming community to gather actionable insights and implement targeted marketing initiatives. Research and track local trends in content, media, and culture to enhance brand positioning and market penetration. Core PrinciplesEfficiency & Impact: Maximize the effectiveness of partnerships and campaigns through strategic planning and execution. Proactive Mindset: Demonstrate autonomy and a solution-oriented approach to overcoming challenges. Continuous Curiosity: Stay ahead of market trends, uncovering actionable insights that inform marketing strategies. Work Location: Saudi Arabia-Riyadh

Requirements

At least 5 years of experience in Marketing, Partnerships, or Business Development, with a strong focus on local market and consumer insights. Proven track record in developing and managing strategic partnerships that drive brand growth. Solid expertise in the gaming industry, with a deep understanding of the Saudi gaming market and community. Ability to thrive in a fast-paced, startup-like environment, demonstrating flexibility and autonomy. Exceptional communication skills in both Arabic and English; proficiency in Chinese is a plus. This is an exciting opportunity to shape the future of mobile gaming in Saudi Arabia through impactful partnerships, innovative campaigns, and meaningful community engagement.