Team Leader - Marketing (Digital & offline)

PCB Power India

Website: pcbpower.com
Job details:

Greetings from Mechpower Technology Pvt Ltd (https://mechpowertech.com/)

We are hiring a Team Leader - Marketing(Digital & offline) to join our existing team

Experience: 6+ Years

Location: Ahmedabad – 380058

Company Details:- Mechpower Technology Pvt Ltd

With a focus on design, development, and manufacturing, we harness state-of-the-art technologies to offer a comprehensive range of high-quality products and services tailored to meet your needs for your electronics. Mech Power understands the challenges electronics designers and engineers face, allowing us to provide comprehensive solutions that bridge gaps at the foundational level.

Our expertise in mechanical products ensures streamlined design processes and optimised product development.

Job Responsibilities:

• Lead and manage the marketing team to ensure smooth execution of campaigns and activities.

• Plan and execute marketing strategies aligned with business growth, brand awareness, and lead generation.

• Conduct market and competitor research to identify trends, customer needs, and new opportunities.

• Oversee content development for social media, website, blogs, and marketing collaterals in coordination with content and design teams.

• Drive inbound and outbound marketing initiatives, including digital campaigns, email marketing, advertising, and industry events.

• Monitor campaign performance, track key KPIs, and optimize for better ROI and lead quality.

• Collaborate with internal teams, external vendors, and agencies to ensure timely execution of projects.

• Plan and manage exhibitions, product launches, and branding activities to improve market visibility.

• Explore innovative ideas, tools, and channels to improve marketing effectiveness and engagement.

Qualifications:

• 6–8 years of experience in marketing, preferably in B2B, manufacturing, or industrial sectors.

• 2+ years of experience in team leadership or mentoring.

• Strong understanding of digital marketing, content strategy, and lead generation.

• Good analytical, communication, and project management skills.

• Ability to manage multiple projects and work cross-functionally.

Click on Apply to know more.