What You'll Do
• Craft visually appealing static and dynamic designs across various touchpoints: website, social media, weekly newsletters, lookbooks, and more.
• Rapidly conceptualize designs for web pages and social media creatives, including posts, stories, web banners, and reels.
• Collaborate with the Performance Marketing Team to create engaging Facebook/Google ads, iterating ad designs based on analytics.
• Create and maintain brand identity guidelines, ensuring that all marketing materials align with the overall brand aesthetic and messaging.
• Design visuals that align with current social media trends for our campaigns.
• Analyze design briefs and ascertain project requirements.
• Develop visual concepts aligned with given requisites.
• Collaborate closely with copywriters and creative directors to bring designs to final form.
• Test graphics across diverse media to ensure consistent quality.
• Incorporate feedback into design revisions.
• Ensure that final graphics and layouts are visually appealing and in line with our brand identity.
• Conduct design research, including competitor analysis, to inform design decisions and improve the effectiveness of
visual content.
• Stay current with industry trends, design trends, emerging technologies and tools, and best practices in e-commerce,
retail, and digital design.
• Collaborate with the content strategist and social media team to shoot relevant content in-house.
Requirements
• Proven work experience of at least 1 year as a Graphic Designer and a video editor.
• Traits: Detail-oriented, diligent, creative, proactive, self-starter, accountable, and an avid learner with a hunger to
learn.
• Demonstrable graphic design skills with a strong portfolio.
• Knowledge of design software like Illustrator, Photoshop, Premiere, and After Effects (Animation).
• Excellent visual design skills with sensitivity to user-system interaction.
• Up-to-date with the latest trends, techniques, and technologies.
• Excellent communication skills.
Key Skills
• A flair for creative design and motion graphics.
• Excellent sense of aesthetic design and a keen eye for visual hierarchy and composition.
• An original and intelligent take in the e-commerce space.
• Accuracy and attention to detail.
• Strong creative, organizational, problem-solving, and time-management skills.
• Knowledge of different AI tools is a plus.
What's In It For You?
Work with the world's best and most innovative stakeholders in D2C. You'll get an end-to-end view of multiple businesses from the fashion and lifestyle industry, with continuous learning through interaction with our tech, creative, and business ops teams.
