About the Role
We are looking for a creative and strategic sr. designer to drive the visual identity of our clients across social media platforms. The ideal candidate will lead the design function, oversee a team of designers, and ensure the delivery of high-quality, engaging, and brand-consistent creative assets that align with business objectives and social media trends.
Key Responsibilities
● Mentor the design team and manage day-to-day creative output.
● Conceptualize and execute visually compelling content for Instagram, LinkedIn, Facebook, X, YouTube, and other digital platforms.
● Develop creative strategies and visual storytelling concepts for brands across diverse industries.
● Ensure consistency in brand identity, design quality, and messaging across all creatives.
● Collaborate closely with Account Managers, Content Writers, and Strategists to deliver integrated campaigns.
● Review, mentor, and provide feedback to designers to maintain high creative standards.
● Stay updated with social media trends, design innovations, and platform best practices.
● Manage multiple projects simultaneously while ensuring timely delivery.
● Present creative concepts and rationale to internal teams and clients when required.
● Contribute to campaign ideation, pitch decks, and new business proposals.
Requirements
● Bachelor's degree in Design, Visual Communication, Fine Arts, or a related field.
● 4–7 years of experience in social media design, digital marketing, or creative agencies.
● Strong portfolio showcasing social media campaigns, branding, and digital content.
● Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, and Canva.
● Experience leading and mentoring a design team.
● Strong understanding of social media trends, platform-specific creative formats, and audience engagement.
● Excellent communication, project management, and stakeholder management skills.
● Knowledge of motion graphics, video editing, and animation tools is a plus.
Preferred Qualifications
● Prior experience working in a PR, social media, branding, or integrated marketing agency.
● Experience handling multiple brands and managing client-facing projects.
● Understanding of performance marketing creatives and content optimization.
What We're Looking For
● Strong creative thinking and visual storytelling abilities.
● Attention to detail and commitment to design excellence.
● Ability to work in a fast-paced environment and manage competing priorities.
● A proactive leader who can inspire, mentor, and elevate the creative team.
Key Deliverables
● High-quality social media creatives and campaigns.
● Consistent brand identity across all client accounts.
● Timely execution of creative projects.
● Effective team management and creative quality control.
● Innovative design solutions that drive engagement and brand visibility.