Sr. SEO Executive- Digital Marketing
Working at Taazaa involves engaging with cutting-edge technology and innovative software solutions in a collaborative environment. We emphasize on continuous professional growth, offering workshops and training. Our employees often interact with clients to tailor solutions to business needs, working on diverse projects across industries. We promote work-life balance with flexible hours and remote options, fostering a supportive and inclusive culture. Competitive salaries, health benefits, and various perks further enhance the work experience.
We are seeking a highly skilled and results-driven Sr. SEO Executive- Digital Marketing to join our dynamic team. The ideal candidate will have a deep understanding of digital marketing strategies, including SEO, SEM, social media marketing, email campaigns, and content marketing. As a Senior Executive, you will be responsible for executing, optimizing, and analysing our digital marketing initiatives to drive brand awareness, lead generation, and business growth.
What you’ll do
Search Engine Optimization (SEO)
- Develop and execute cutting-edge SEO strategies to achieve remarkable traffic growth and rankings.
- Collaborate with the content team to create high-quality, engaging, and SEO-friendly content for various platforms.
- Analyse search engine algorithms, trends, and competitor strategies to stay ahead in the game.
- Conduct in-depth keyword research, optimize on-page and off-page SEO, and implement scalable backlink strategies.
- Perform regular technical SEO audits and collaborate with developers to resolve issues.
- Monitor, track, and report organic performance with actionable insights for improvement.
Paid Marketing
- Plan, execute, and optimize paid campaigns across Google Ads, Facebook, LinkedIn, and other platforms.
- Create engaging ad copies, headlines, and visuals to resonate with target audiences.
- Manage budgets effectively to ensure maximum ROI while meeting KPIs.
- Perform A/B testing and experiment with new ad formats, audiences, and bidding strategies.
- Continuously analyse paid campaign performance and refine strategies to boost conversions.
Experimentation & Strategy Development
- Embrace a test-and-learn approach, experimenting with innovative ideas in both SEO and paid marketing.
- Develop and execute holistic strategies that integrate organic and paid efforts to drive long-term and short-term results.
- Push boundaries with experimental campaigns and content ideas to uncover new growth opportunities.
- Collaborate with content creators, designers, and developers to create impactful campaigns and assets that convert.
- Stay curious and open to exploring emerging tools, platforms, and techniques to keep the strategies fresh and effective.
Client Coordination
- Act as the primary point of contact for clients, ensuring their goals and expectations are met.
- Understand client objectives and provide strategic guidance for SEO and paid campaigns.
- Regularly communicate campaign performance, deliverables, and insights through detailed reports.
- Gather client feedback and collaborate with internal teams to implement improvements.
- Build strong relationships with clients by addressing their concerns and ensuring satisfaction.
Your qualifications
- Bachelor’s degree in marketing, Communications, Business, or a related field.
- 4+ years of proven success in both SEO and paid marketing.
- Expertise in SEO tools (e.g., SEMrush, Ahrefs, Moz).
- Familiarity with analytics tools (e.g., Google Analytics, Google Tag Manager).
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication.
- Team-oriented with a proactive and innovative mindset.
- Ability to handle multiple projects and meet tight deadlines.
Behavioral Skills:
Here are four key behavioral skills for Sr. SEO Executive- Digital Marketing:
Ability to align digital marketing strategies with business objectives, think long-term, and anticipate market trends to drive growth.
- Leadership & Team Collaboration
Ability to guide and mentor team members, collaborate effectively across departments, and foster a positive, productive work environment.
- Data-Driven Decision-Making
Strong analytical mindset to interpret data and derive actionable insights, ensuring continuous optimization of campaigns for better performance.
Flexibility to adjust strategies quickly in response to changing market conditions, customer behavior, or new digital marketing tools and trends.
What you’ll get in return…
Joining Taazaa Tech means thriving in a dynamic, innovative environment with competitive compensation and performance-based incentives. You'll have ample opportunities for professional growth through workshops and certifications, while enjoying a flexible work-life balance with remote options. Our collaborative culture fosters creativity and exposes you to diverse projects across various industries. We offer clear career advancement pathways, comprehensive health benefits, and perks like team-building activities.
Who we are
Taazaa Tech is a kaleidoscope of innovation, where every idea is a brushstroke on the canvas of tomorrow. It's a symphony of talent, where creativity dances with technology to orchestrate solutions beyond imagination. In this vibrant ecosystem, challenges are sparks igniting the flames of innovation, propelling us towards new horizons.