Digital PR Data Analyst - Melbourne

About StudioHawk

At StudioHawk, there are no generalists here; just damn good SEOs.

Nestled in the heart of Prahran, our team operates from a beautifully refurbished warehouse that's anything but your typical office environment. We're not just colleagues; we're passionate SEO masters thriving on creativity, innovation, and a healthy dose of fun.

We’re happy we’ve nabbed some awards like SEMRush’s ‘Agency of the year’, APAC Search Awards ‘Best Large SEO Agency’, Global Agency Awards ‘Best Agency Culture’ and Optus Media Marketing and Advertising Business of the Year. And we’re stoked about working with over 400+ brands like New Balance, OfficeWorks, Good Guys, Cue, Aje Athletica, PetStock, Reject Shop & many more.

But our “why” extends beyond just business. From offering employment opportunities to those often overlooked, to boosting client success, to partnering with the Lighthouse Foundation - it's all about creating a positive impact in every aspect of what we do.

Our Values

Create WOW 🤩💥🤯

We are passionate about SEO. We want to WOW our clients, our team members, and our business partners. Creating WOW in our SEO Campaigns is what makes us exceptional.

Continuous Growth and Learning 📚📈💡🤓

Believe in the power of growth - both personally and professionally. We want our employees to constantly challenge themselves and strive for more. Everyone has untapped potential, and we want to give people that opportunity to grow.

Humble Hawks, Take Accountability ⚖️

While we’ve accomplished a lot, there’s always more to do. As a company, we’ve won countless awards in SEO and business, but no matter what happens, we will always be humble, and take accountability when we’ve missed the mark.

We’ve Got Each Other’s Backs 🔙🤚

We understand that a strong culture of collaboration is crucial to our success. We're not just a team, we're a cast of Hawks. All of us foster an environment that's friendly, warm, and exciting, and we value diversity in ideas, opinions, and perspectives. You swoop in when a Hawk needs a hand in a tough situation.

Perks Of Joining The Hawk’s Nest

📖 Leadership training

🎂 Birthday leave & surprise

🤍 Compassionate leave

🤝 Community service leave

👪 Parental Leave

🍽️ Lunch & learns

👨🏻‍⚕️ Monthly physio

🥣 Daily breakfast

🧠 Mental health programs

🎁 Lucky dip prizes

🥂 Team events, activities & lunches

🐶 Pet friendly office

& lots more!

Your Role

As a Data Analyst, you’ll be responsible for owning the data component of our Digital PR campaigns - from research and collection, to analysis and final output. You’ll work within the Data Team and collaborate closely with the Digital PR Leads, helping them bring campaign ideas to life through accurate, compelling and story-worthy datasets.

Key Responsibilities

Include but not limited to;

• Own all data-related aspects of assigned Digital PR Campaigns
• Write scripts to extract data from websites, APIs and structured sources
• Use browser-based scraping tools when scripting isn’t viable
• Evaluate data for quality, feasibility and campaign relevance
• Product publishable outputs: rankings, indexes, top 10s, comparisons
• Write clear, accurate methodologies that explain data sources and logic
• Collaborate with Digital PR Leads during ideation and campaign planning
• Contribute to ideation by advising on what data or angles are viable
• Spot trends, outliers, and story potential in datasets
• Occasionally collaborate with journalists to help make complex data easy to understand
  
  

The Ideal Candidate

• 1-2 years in a data analysis role (agency or freelance preferred)
• Proficient in web scraping (e.g., BeautifulSoup, Selenium, pandas)
• Strong in Google Sheets and Excel (e.g., cleaning, analysis, pivoting, formulas, formatting)
• Strong understanding of the basics of SEO and Digital PR
• Able to judge data feasibility early and communicate limitations clearly
• Strong written communication especially in methodology writing
• High attention to detail and time management
• Detail-oriented, deadline-driven, and comfortable managing multiple projects
• Curious, proactive, and always up for a challenge
  
  

Ready to Soar with the Hawks?

If you’re excited about the opportunity to contribute to the success of StudioHawk and possess the skills we’re looking for, we can’t wait to meet you. Send us your CV and a cover letter explaining why you’re the perfect fit for this role. Be sure to include your favourite hobby in your cover letter so we know you’ve read this!

StudioHawk is a digital marketing agency that specializes in SEO. They have won several awards and work with over 400 brands.