Website:
umangglobal.com
Job details:
Company Description
Umang Global Group Pvt Ltd, established in 1982, is an emerging global leader in encapsulation technologies, serving the personal care, nutraceutical, pharmaceutical, pet care, and food industries. With advanced R&D capabilities, the company delivers customized solutions that enhance product safety, stability, and efficacy for clients worldwide. Umang Global is committed to shaping the future of encapsulation while creating positive social and environmental impact. Team members collaborate across functions to bring innovative ideas to life and drive meaningful change. Joining Umang Global means contributing to a brighter, more sustainable future through science-driven innovation.
Role Description
The Sr. Growth Marketer will lead strategic and tactical initiatives to drive user acquisition, activation, and revenue growth for Umang Global’s products and solutions. This full-time, on-site role based in Mumbai involves designing and executing growth experiments, building and optimizing marketing funnels, and managing multi-channel campaigns across digital and offline touchpoints. Day-to-day responsibilities include analyzing performance data, identifying growth opportunities, collaborating with sales and product teams, and refining messaging for target segments in key industries. The Sr. Growth Marketer will use data-driven insights to improve lead quality, shorten sales cycles, and increase customer lifetime value, while maintaining strong cross-functional communication. This role also includes monitoring competitive trends and proposing innovative growth strategies aligned with company objectives.
Qualifications
- Demonstrated expertise in Growth Marketing and Growth Hacking to design, test, and scale effective customer acquisition and retention strategies.
- Strong proficiency in Marketing Analytics and Web Analytics to interpret data, build dashboards, and drive decisions based on measurable performance indicators.
- Hands-on experience in Lead Generation across digital channels (e.g., search, social, email, B2B platforms) and nurturing leads through structured funnels.
- Solid understanding of B2B marketing in industrial or life sciences sectors (personal care, nutraceuticals, pharmaceuticals, food, or related fields) is highly beneficial.
- Ability to plan and execute integrated campaigns, including performance marketing, content marketing, and account-based marketing.
- Advanced skills in using CRM and marketing automation tools to manage pipelines, workflows, and nurture programs.
- Strong analytical, problem-solving, and presentation skills, with the ability to translate complex data into clear, actionable insights.
- Bachelor’s or master’s degree in Marketing, Business, Engineering, or a related discipline, or equivalent practical experience.
- Collaborative mindset, comfort working on-site with cross-functional teams, and commitment to ethical, inclusive, and non-discriminatory practices.
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