Website:
firstsightd2c.com
Job details:
Company Description
First Sight partners with retail and enterprise brands to drive growth by addressing key challenges such as discovery, conversion, and expansion. We build structured, scalable systems that go beyond short-term campaigns, enabling brands to grow faster and more strategically. Our expertise spans performance marketing, marketplace and quick commerce growth, Shopify-based conversion optimization, and cross-border go-to-market strategies across India and MENA regions. Focused on delivering impactful solutions, we empower modern brands to unlock new opportunities, enhance user experiences, and achieve global success with confidence.
Role Description
This is a full-time, on-site role based in Indore for a Sr. Facebook Ads Analyst (Meta Ads). The selected candidate will be responsible for planning, implementing, and optimizing Facebook (Meta) ad campaigns to drive performance and meet business objectives. Key tasks include audience analysis, campaign creation and reporting, budget management, A/B testing, and providing actionable insights through data analysis. Collaboration with cross-functional teams, staying updated on industry trends, and continuously refining strategies will also be integral to this role.
Qualifications
- Proficiency in Facebook Ads Manager, campaign optimization, and targeting strategies
- Experience with analytics tools for performance tracking and data-driven decision making
- Strong skills in A/B testing, ad copy creation, and creative performance analysis
- Understanding of digital marketing, audience segmentation, and customer journey mapping
- Excellent analytical, organizational, and communication skills
- Ability to thrive in a fast-paced, collaborative work environment
- Previous experience in eCommerce or retail industries is a plus
- Bachelor’s degree in Marketing, Business, Advertising, or a related field
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