Sterling Hospitals
Website:
sterlinghospitals.com
Job details:
Company Description Sterling Hospitals is a leading multi-speciality hospital network in India, with over 24 years of patient-centric clinical excellence across Ahmedabad, Vadodara, Rajkot, and Gandhidham.
Role Description The Sr Executive Marketing role at Sterling Hospitals is a full-time, on-site position based in Gandhidham. The role involves planning and executing hospital marketing campaigns, driving brand awareness, and supporting patient acquisition and retention initiatives in the local market. Responsibilities include conducting market research, analyzing competitor activities, coordinating with clinical and administrative teams, and implementing promotional activities and events. The Sr Executive Marketing will manage relationships with external vendors, agencies, and community partners, while ensuring that all marketing efforts align with Sterling’s patient-centric and ethical values. Regular reporting on marketing performance, budget utilization, and campaign outcomes is expected, along with close collaboration with the broader marketing and sales teams.
Qualifications
- Candidates should possess strong Market Planning and Marketing skills to design and implement effective healthcare marketing strategies.
- Candidates should possess solid Market Research skills to assess local demographics, patient needs, and competitor positioning.
- Candidates should possess excellent Communication skills to collaborate across departments and engage with patients, partners, and external stakeholders.
- Candidates should possess Sales and relationship-building skills to support patient acquisition, referral networks, and community outreach.
- Relevant experience in hospital or healthcare marketing, preferably in multi-speciality or corporate hospital settings.
- Bachelor’s degree in Marketing, Business Administration, Healthcare Management, or a related field; a postgraduate qualification is an advantage.
- Ability to work on-site in Gandhidham, manage multiple projects, and meet deadlines in a fast-paced environment.
- Proficiency in basic office software and marketing tools; familiarity with digital and social media marketing is beneficial.
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