Manager, Content Development - Columbia

The Manager, Content Development role is a pivotal team member of our content development team. This role is tasked with shooting (when appropriate) and editing short form content for digital/social distribution. This person must excel in a fast-paced environment and be able to balance multiple projects simultaneously. The right person will use their creative vision across multiple artist social platforms and to help create compelling video content that is optimized for short form platforms and leads to artist discovery and consumption. What you'll do: Produce and Edit Short Form Videos. Produce, edit, retouch, and color-correct short form videos across vertical format channels (ie TikTok, IG Reels), including content for paid media campaigns. Generate Creative Content Ideas. Develop and create short form content ideas on the fly that are engaging and optimized for TikTok, IG Reels and YouTube Shorts. Create Motion Graphics. Design and create animated motion graphic assets for social media, landing pages, and DSPs. Shoot Social Content. Be prepared to shoot social content, primarily using a phone but also with other equipment, especially when artists are on site or when there are immediate social media opportunities to capture. Monitor Social Media Trends. Stay updated on social media trends, tools, apps, and benchmarks to measure the impact and effectiveness of different types of content. Manage Multiple Projects. Successfully manage numerous projects with overlapping deadlines, including project management and communication with stakeholders to gather and implement feedback. Who you are: Technical Competencies Content Creation and Editing: Proficiency in shooting high-quality short videos and photos, as well as editing them using software like Adobe Premiere Pro, Final Cut Pro, and Photoshop. Short Form Content Expertise: Deep understanding of the latest trends and best practices in short form vertical content, particularly for platforms like TikTok, Instagram Reels, and YouTube Shorts. Social Media Platforms: Expertise in various social media platforms (Instagram, TikTok, YouTube, Facebook, etc.), including their algorithms, trends, and best practices. Durable Competencies Creativity and Innovation: Strong creative vision and the ability to think outside the box to produce original and engaging content. Communication Skills: Excellent written and verbal communication skills to convey messages clearly and effectively. Time Management and Organization: Ability to manage multiple projects simultaneously, meet deadlines, and stay organized. Adaptability and Learning Agility: Openness to feedback, willingness to learn new skills, and adaptability to rapidly changing social media trends and technologies.

At Sony Music Entertainment, we fuel the creative journey. We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we're committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.