Website:
horizon8.in
Job details:
Social Media Strategist | Content Writer | Script Writer
Location: Gurugram
Experience: 2–5 Years
Industry: Real Estate / Property / Lifestyle
Employment Type: Full-Time
About the Role
We are looking for a creative, strategic and AI-savvy Social Media Strategist & Content/Script Writer who can turn ideas, projects and real-estate insights into engaging content that builds brand visibility, audience engagement and business growth.
The ideal candidate should have a strong understanding of social media trends, storytelling, content strategy and AI-powered content creation tools.
Key Responsibilities
l Develop and execute social media content strategies across Instagram, LinkedIn, YouTube, Facebook and other relevant platforms.
l Write compelling social media posts, captions, reels, video scripts, ad copies, blogs and campaign content.
l Create engaging short-form video/reel scripts with strong hooks, storytelling and CTAs.
l Research real-estate trends, competitors, audience behaviour and trending content formats.
l Plan and manage monthly content calendars and campaigns.
l Work closely with the Marketing, Sales, Video and Design teams to execute content campaigns.
l Convert project information into simple, engaging and customer-focused content.
l Monitor content performance and suggest improvements based on insights and analytics.
l Stay updated with Instagram/Reels, YouTube Shorts, LinkedIn and emerging social-media trends.
l AI Skills – Mandatory
l Strong practical knowledge of AI tools for content creation, research, ideation and productivity.
Ability to use AI for:
l Content ideation & brainstorming
l Script writing and refinement
l Caption and copy creation
l Content research
l Trend analysis
l Content re purposing
l Creating content variations for different platforms
l Good understanding of prompt writing / prompt engineering and ability to get high-quality outputs from AI tools.
l Familiarity with tools such as ChatGPT, Gemini, Claude, Perplexity, Canva AI, CapCut AI or similar platforms is preferred.
l Ability to combine AI-generated ideas with strong human creativity, brand voice and storytelling.
Required Skills
l Excellent English writing and communication skills.
l Strong creative writing and storytelling ability.
l Excellent understanding of social media platforms and algorithms.
l Strong knowledge of hooks, CTAs, storytelling and audience psychology.
l Ability to write content that is creative, concise and conversion-focused.
l Strong research and trend-spotting skills.
l Real-estate/content marketing experience will be an advantage.
What We’re Looking For
Creative Mind | Strategic Thinker | Strong Writer | Trend-Savvy | AI-Smart | Storyteller
If you can turn a property, idea or ordinary piece of information into content people want to watch, read and share, we would like to hear from you.
📩 Send your CV/Portfolio: hr@horizon8.in
📞 Call/WhatsApp: 9667880736
Click on Apply to know more.