Social Media Strategist

Website: rasasilver.com
Job details:

✨ Social Media Executive

By bringing gold and diamond craftsmanship into silver, we make beautifully crafted jewellery more accessible - without compromising on design, detail, or finish. With 4 stores across Bangalore and Vijayawada, and a growing online presence, we’re building the future of luxury. 

🚀 What You’ll Do

• Own and grow our presence on Instagram, WhatsApp, YouTube Shorts & emerging platforms
• Create high-engagement, relatable, lifestyle-led content that people want to save, share, and talk about
• Build and nurture a strong brand community through comments, DMs, stories, polls, and conversations
• Turn jewellery into everyday inspiration, styling ideas, real stories, behind-the-scenes, culture & craft
• Spot trends early and adapt them creatively for a premium jewellery brand
• Collaborate with creators, customers, store teams, and marketing to tell authentic stories
• Experiment constantly - hooks, formats, edits, captions, sounds, storytelling styles
• Track what works and double down on content that drives engagement, love, and loyalty

💡 What We’re Looking For

• You’re creative-first, not template-first
• You understand that community > followers
• Strong sense of aesthetics, storytelling, and internet culture
• Obsessed with engagement - comments, shares, saves excite you
• Comfortable being hands-on: shooting, editing, captioning, ideating
• You love lifestyle brands, fashion, jewellery, and visual storytelling
• Experience is great, but taste, instinct, and originality matter more

🌟 Why This Role Is Special

• Freedom to experiment and build a brand voice from the inside
• Direct impact on how thousands experience our brand daily
• Work with a fast-growing jewellery brand blending legacy craftsmanship with modern culture
• Real growth opportunity as the brand scales across cities and platforms

🎯 You’ll Love This Role If

• You think jewellery is about moments, moods, and memories, not just products
• You want to build a community, not just post content
• You want your ideas to actually go live—not sit in a deck

Click on Apply to know more.