Houzeo
Website:
houzeo.com
Job details:
Social Media Strategist
About Houzeo ๐
Houzeo is a 100% online real estate marketplace. From listing to closing, Houzeo technology makes home selling and buying the easiest it has ever been. Users can list their homes for a flat fee, connect with local real estate pros, and find their dream home on Houzeo.com. Founded in Manhattan, New York, with additional offices in Charlotte, North Carolina (US), and Mumbai, India, Houzeo is led by our founder, Amit Dhameja. With an Ivy League MBA and a background in finance, real estate, and tech, Mr. Dhameja spearheads this profitable startup.
The Houzeo Universe ๐
Houzeoโs product universe includes a wide range of products and services, including:
โ Houzeo IntelliList Listing: This tool auto-assigns the right paperwork for a sellerโs property based on location. Itโs the fastest way to list a home!
โ Houzeo Showings: A digital showing scheduling app designed for sellers. Buyers and agents can directly request showings once a seller verifies them!
โ Houzeo Offers: An offer management tool to evaluate, compare and counter offers received on a property. Sellers can request the highest and best offers within seconds!
โ Houzeo DigiTransact: DigiTransact lets sellers maneuver the real estate transaction with milestones, tasks, notifications and reminders seamlessly. No more friction!
โ Houzeo Dream Homes: Aims to help home buyers find their dream homes, make an offer, or start their mortgage pre-approval journey.
โ Houzeo Mobile App: A comprehensive mobile app that lets home sellers and buyers
โ Houzeo Home Worth Calculator: A free home value calculator that helps homeowners estimate how valuable their property is.
โ Houzeo Mortgage Calculator: A mortgage payment estimator that helps potential home borrowers understand monthly payments and amortization schedules for free.
โ Houzeo Closing Costs Calculator: The most advanced closing cost estimator for helping buyers and sellers understand what they have to pay on closing day.
About the Marketing Team ๐ฆ
At the intersection of storytelling and strategy, youโll find the creative crusaders who donโt just think out of the box; they reimagine it. From organic SEO to PPC magic, our team is obsessed with growth. Armed with innovation and data, we design campaigns that captivate, convert, and crush KPIs.
About the Role: Are You the One? ๐งฟ
Should you accept the mission of being a Social Media Strategist at Houzeo, you will drive content-led growth across all social platforms. We need an inherently curious, data-driven thinker who draws insights from user engagement behavior and creates high-performing campaigns.
These campaigns need to be witty and engaging to attract and acquire home sellers, buyers, investors, and real estate pros. Your focus will be on generating leads, improving engagement, and scaling content performance. If you're passionate about exploring the intricacies of the U.S. real estate landscape and how to influence user behavior via social media marketing, this role is for you. Our ideal candidate is not just a but someone who wants to make a dent in the universe.
Your Mission, Should You Choose to Accept It ๐ฏ
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Track performance metrics like leads, watch time, and CTR. Ideate and execute innovative campaigns to increase sales and revenue.
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Monitor campaigns and refine the virality strategy to drive 50K-100K monthly visitors to our website by the end of 2026.
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Build social media strategy across platforms: Meta, Reddit, YouTube, LinkedIn. Create content ideas from existing products, SEO clusters, and MLS data. Initially, youโll also need to write content that boosts engagement. Our culture is more like Rohit Sharmaโs โLead from the front,โ unlike Dhoniโs โLead from the Backโ strategy.
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Plan and manage content calendars. Run A/B tests on hooks, formats, and topics.
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Collaborate with creators and designers to improve output.
What You Bring ๐ช
๐ A Bachelorโs degree in Marketing, Business, or a related field.
๐ Minimum 3 years of experience in social media, growth, or content strategy.
๐ Understanding of short-form content and platform trends.
๐ Excellent analytical skills, experience with Google Analytics, and knowledge of digital and growth marketing metrics. (We will train you anyway ๐)
Nice to Haves ๐
๐ An aggressive and competitive mentality.
๐ Ability to identify viral trends quickly.
๐ Strong decision-making and ownership mindset.
๐ Active team player with strong organisational skills.
๐ Experience working with real estate or marketplace platforms.
What We Offer ๐
๐ Flexible working hours in a fun working environment.
๐ Opportunities for creative freedom and collaboration with cross-functional teams.
๐ Comprehensive package to promote your well-being.
๐ Exposure to Digital Marketing tools like SEMRush, ScreamingFrog, UberSuggest, etc.
๐ Interpret data on Google Analytics 4 and Google Search Console & drive revenue growth.
๐ Access to AI tools that help create content on the fly, like Runway, Claude, ChatGPT, etc.
๐ Monthly team-building activities with rewards and recognition.
Interested candidates can share their resume at aditi.pardeshi@houzeo.com
Click on Apply to know more.