Social Media Marketing Specialist

Social DNA

Website: socialdna.in
Job details:

Social Media Associate (Growth + Content)

📍 Hyderabad | Full-time | In Office @ Social DNA

🔥 About Social DNA

Social DNA is a fast-growing digital marketing and branding agency working with brands across real estate, lifestyle, luxury, education, and more.

We don’t just “manage social media. ”We build brands, narratives, and attention.

If you’re someone who understands that content is not just creative — but a growth lever, you’ll fit right in.

What This Role Is About

We’re looking for a high-performance Social Media Associate who can combine content, strategy, and execution to drive real results.

This is not a passive role. You’ll be working on multiple brands, building content that stops the scroll, drives engagement, and grows pages consistently.

⚡ What You’ll Be Doing

• Write scroll-stopping hooks, captions, and scripts across platforms
• Create content that drives engagement, shares, and audience growth
• Translate brand strategy into high-impact content ideas and executions
• Analyze performance and optimize content based on insights

🎬 Video-First Content

• Conceptualize and script Reels, Shorts, and video formats
• Understand what makes content retain, engage, and perform
• Be comfortable appearing on camera when required
• Assist in shoot planning, direction, and post-production input

📅 Strategy & Planning

• Build monthly content calendars aligned with brand and campaign goals
• Research competitors, trends, and audience behavior
• Contribute to campaign ideation and storytelling

💬 Community & Execution

• Manage publishing, comments, DMs, and audience interactions
• Coordinate with influencers and collaborators
• Ensure consistency in brand voice and communication

📈 Paid & Performance Collaboration

• Support performance teams with ad copies and creative inputs
• Adapt organic content into paid-ready creatives
• Align content with lead generation and campaign goals

🧠 What Success Looks Like

• You help grow engagement, reach, and followers consistently
• Your content gets saved, shared, and talked about
• You bring fresh, relevant, and high-performing ideas regularly
• You can manage multiple brands without compromising quality or timelines

🧰 Tools & Skills

• Strong writing and storytelling ability
• Understanding of Instagram, LinkedIn, YouTube, Reels & Shorts
• Canva / basic design tools
• Video editing tools (CapCut, Premiere Pro, etc.)
• Familiarity with scheduling tools
• Active use of AI tools (ChatGPT, content/video tools, etc.) to enhance output

👤 Who You Are

• Thrive in a fast-paced, high-pressure environment
• Obsessed with content, trends, and digital culture
• A doer + thinker — not just someone who executes tasks
• Comfortable taking ownership and responsibility
• Confident communicator (on and off camera)
• Proactive, curious, and always experimenting

⚠️ Work Environment

• High-energy agency setup
• Multiple brands and fast turnarounds
• Tight deadlines and quick execution cycles
• High ownership and accountability

If you’re looking for something slow or routine — this role is not for you.

🎓 Experience

• 1–3 years in social media / digital marketing
• Relevant degree preferred but not mandatory

📩 How to Apply

Send your resume + portfolio (or sample work) to:

📧 aditya@socialdna.in

Click on Apply to know more.