Website:
rethinklab.in
Job details:
Company Description
Rethink Lab is a forward-thinking organization that values curiosity, depth, and clarity. With a mission to challenge conventional assumptions, Rethink Lab encourages individuals, entrepreneurs, and creators to take a closer look and reimagine possibilities. The company focuses on fostering innovation and thoughtful exploration to redefine perspectives on wealth, work, success, and creativity. By inspiring reflection and meaningful dialogue, Rethink Lab aims to cultivate a culture of conscious change.
Role Description
This is a full-time on-site role based in Kolkata for a Social Media Marketing Specialist. In this role, you will strategize, create, and manage compelling social media campaigns to enhance the company's online presence and engage a broad audience. Responsibilities include designing and scheduling social media content, analyzing performance metrics, collaborating with the clients for cohesive branding, and staying updated on social media trends to optimize strategies. You will play a key role in driving audience growth and brand visibility across digital platforms.
Qualifications
- Proficiency in Social Media Marketing and Social Media Content Creation
- Strong skills in Digital Marketing and Marketing
- Exceptional written and verbal communication abilities
- Familiarity with analytics tools and a data-driven approach to optimize campaigns
- Ability to generate creative and innovative ideas tailored to different social media platforms
- Experience with audience engagement strategies and tools
- Bachelor's degree in Marketing, Communications, or a related field
- Prior experience in managing and growing social media accounts or digital channels is a plus
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