Website:
talesbydora.com
Job details:
Company Description TalesByDora (TBD) is a travel-focused company dedicated to creating unforgettable adventures and personalized experiences around the world. The team of travel experts curates custom itineraries that match diverse preferences, from luxury escapes to budget-friendly journeys. TBD focuses on helping travelers discover hidden gems, explore exotic destinations, and immerse themselves in different cultures. The company inspires its community through travel content, exclusive deals, and updates on tours and packages. TalesByDora aims to turn wanderlust into lasting memories and encourages travelers to explore with confidence.
Role Description The Social Media Marketing Manager is a full-time remote role responsible for developing and executing social media strategies that grow TalesByDora’s online presence and engage a global travel audience. This role involves planning and publishing content across multiple social platforms, managing content calendars, and optimizing posts for reach, engagement, and conversions. The manager will monitor social media channels, respond to comments and messages, and foster an active and inclusive community. Daily tasks include analyzing performance metrics, running social media campaigns, collaborating with content creators and designers, and aligning social media efforts with broader digital marketing initiatives. The role also includes staying current with travel trends and platform updates to keep TalesByDora’s social presence fresh and relevant.
Qualifications
- Strong skills in Social Media Marketing and Social Media Optimization (SMO) to plan, execute, and refine platform-specific strategies.
- Excellent Communication abilities to engage audiences, collaborate with internal teams, and represent the brand consistently.
- Experience with Content Strategy, including planning content calendars, aligning messaging with brand goals, and tailoring content to different platforms.
- Knowledge of Digital Marketing principles, including campaign management, analytics, and basic understanding of paid social advertising.
- Proficiency with major social platforms (e.g., Instagram, TikTok, Facebook, X, YouTube, Pinterest) and social media management tools.
- Strong copywriting and storytelling skills, with an interest in travel and global cultures.
- Ability to analyze metrics, generate insights, and present clear reports to inform strategy and decision-making.
- Organized, self-directed work style with the ability to manage multiple campaigns and deadlines in a remote environment.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
- Experience in the travel or tourism industry is an advantage but not required.
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