Website:
realdose.in
Job details:
Company Description Real Dose Labs India is a wellness company focused on developing next-generation nutraceutical solutions that fit seamlessly into everyday life. The team leverages innovative delivery systems such as oral thin films to create fast-absorbing, easy-to-consume alternatives to traditional tablets and capsules. Using science-backed formulations and consumer-first design, Real Dose aims to improve compliance, experience, and outcomes across sleep, performance, and daily wellness. The company emphasizes safety, non-addictive formulations, and long-term health, with a vision to transform how wellness is consumed globally. Real Dose is a bootstrapped venture built on the belief that wellness should feel effortless, not like a chore.
Role Description The Social Media Marketing Manager will manage Real Dose Labs India’s social media presence across key platforms, ensuring consistent brand voice and messaging. This full-time, on-site role based in Mumbai involves planning and executing social media campaigns, developing content calendars, and coordinating with design and content teams to create engaging posts, videos, and stories. The manager will monitor performance metrics, optimize content using SMO best practices, and run paid and organic campaigns to grow audience reach and engagement. Day-to-day responsibilities include responding to community comments and messages, collaborating with marketing and product teams to support launches and promotions, and staying updated on industry trends and platform updates. The role also involves reporting on campaign performance and recommending data-driven improvements to support business and brand goals.
Qualifications
- Strong Social Media Marketing and Social Media Optimization (SMO) skills, with experience managing brand accounts on major platforms.
- Excellent Communication skills, including clear written and verbal communication and the ability to adapt tone to different audiences.
- Proficiency in Content Strategy, including planning content calendars, aligning content with brand objectives, and tailoring messages for different channels.
- Practical experience in Digital Marketing, including campaign planning, basic performance tracking, and collaboration with paid media initiatives.
- Hands-on experience with social media analytics tools and platform insights (e.g., Instagram, Facebook, LinkedIn, YouTube analytics).
- Ability to work on-site in Mumbai, collaborate effectively with cross-functional teams, and manage multiple campaigns and deadlines.
- Prior experience in wellness, nutraceuticals, consumer brands, or startups is an advantage.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
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