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Company Description
LABEL NOD is a fashion-forward brand created by designer Nishka Dugar, focused on contemporary styles and thoughtful design details. The label aims to offer distinctive, high-quality pieces that blend modern aesthetics with comfort and individuality. Based in India, LABEL NOD is building a growing presence among audiences who value creative expression and curated fashion. The brand fosters a collaborative environment where new ideas, experimentation, and fresh perspectives are welcomed. Interns have the opportunity to contribute to brand storytelling and learn how fashion and digital media intersect.
Role Description
The Social Media Marketing Intern role at LABEL NOD is a full-time hybrid position based in Chennai, with flexibility for some work-from-home tasks. The intern will assist in planning and executing social media campaigns, including creating and publishing content across platforms such as Instagram, Facebook, and others relevant to the brand. Daily activities include drafting captions, coordinating visual assets, scheduling posts, monitoring engagement, and responding to comments or messages in a professional manner. The intern will help track performance metrics, conduct basic competitor and trend research, and suggest ideas to improve reach and audience interaction. Collaboration with the design and marketing teams to align content with brand campaigns and product launches will be a key part of this role.
Qualifications
- Ability to manage Social Media Marketing and Digital Marketing activities with a focus on fashion and lifestyle audiences.
- Skills in Social Media Content Creation, including visual ideation, caption writing, and basic knowledge of platform best practices.
- Foundational understanding of Marketing principles and audience targeting in an online environment.
- Strong Communication skills, both written and verbal, for engaging with audiences and collaborating with internal teams.
- Interest in fashion, branding, and storytelling, with a creative mindset and attention to detail.
- Comfort using social media management tools and basic analytics features; familiarity with design tools (e.g., Canva or similar) is an advantage.
- Ability to work in a hybrid setup from Chennai, manage time effectively, and take initiative under guidance.
- Current enrollment in or recent completion of a relevant degree or course in Marketing, Communications, Fashion, or related fields is preferred.
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