Tale of Tails (An Initiative by Advitya Ventures)
Website:
taleoftails.in
Job details:
About Tale of Tails
Tale of Tails is a community-first pet parenting platform focused on helping pet parents provide better, smarter, and expert-backed care. We are building a trusted digital ecosystem that connects pet parents with guidance, tools, and experiences all in one place.
If you’re passionate about pets, storytelling, and building communities, this role is for you.
Role Overview
We are looking for a creative and driven "Social Media Associate" to grow and nurture our digital presence. You will be responsible for content creation, community engagement, and driving meaningful conversations among pet parents.
⚠️ Being a pet parent is mandatory for this role. We strongly believe authentic understanding creates impactful content.
Key Responsibilities
Content Creation & Strategy
* Create engaging content for Instagram, LinkedIn, and other platforms
* Write captions, scripts, reels concepts, and carousel posts
* Plan and execute a monthly content calendar
* Stay updated with trends and adapt them to the pet-care space
Community Engagement
* Respond to comments and DMs in a timely manner
* Initiate conversations and build an active pet parent community
* Encourage UGC (user-generated content) and testimonials
Growth & Analytics
* Track performance metrics (reach, engagement, growth)
* Suggest improvements based on insights
* Support campaigns aimed at increasing app downloads and engagement
Collaboration
* Coordinate with design, product, and marketing teams
* Work closely with the founder on brand positioning and tone
Who We’re Looking For
* Pet parent (mandatory)
* 0–1 years of experience in social media or content roles
* Strong writing and storytelling skills
* Comfortable with reels, trends, and short-form content
* Self-driven, creative, and proactive
* Startup mindset - ready to experiment and execute
What You’ll Gain
* Opportunity to build a fast-growing pet-tech brand
* Direct exposure to founder-led strategy
* Creative ownership and impact
* Potential for rapid growth and expanded responsibilities
If you’re someone who believes pets are family and want to build something meaningful in the pet space, we’d love to hear from you.
Apply by sharing your portfolio and pet’s name (yes, we’ll ask!)
Click on Apply to know more.