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Company Description
The Hook - Creative Marketing Agency is dedicated to guiding brands through the dynamic digital landscape with precision and creativity. We specialize in uncovering what makes each brand unique, enabling deeper audience engagement and long-term growth. With a commitment to innovation, we help brands build stronger connections and navigate their journey effectively. Our team works collaboratively with clients to deliver impactful marketing solutions that keep brands on course for success.
Role Description
This is a full-time hybrid role for a Social Media Manager based in Mumbai, with the flexibility for some remote work. The Social Media Manager will oversee day-to-day management of social media platforms, create and execute effective content strategies, optimize engagement through Social Media Optimization (SMO), and ensure communication aligns with the brand’s tone and objectives. The role requires monitoring analytics, staying updated with trends, and fostering meaningful audience connections.
Qualifications
- Proficiency in Social Media Marketing and Social Media Optimization (SMO)
- Strong skills in Communication and Writing
- Ability to develop and execute effective Content Strategies
- Understanding of analytics to track and improve social media performance
- Knowledge of emerging social media trends and best practices
- Bachelor’s degree in Marketing, Communications, Media Studies, or related fields is preferred
- Prior experience in social media management is an advantage
- Excellent organizational skills and the ability to collaborate within a team and independently
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