Website:
otro.co.in
Job details:
Company Description Otro Interior Products Pvt. Ltd., operating under the brand Otro Design, is a family-owned company established in 2009 that has grown into a global benchmark for premium Made in India hardware products. The company specializes in stylish and functional door and window handles, as well as a wide range of bathroom accessories, created in collaboration with international designers and architectural firms. With strong attention to detail, manufacturing excellence, and local production, Otro Design ensures durability and performance through carefully selected materials and advanced finishing technologies such as PVD and its proprietary High Protection System. The extensive product catalog offers multiple finishes and rigorously tested “Design finishes” that deliver superior resistance to corrosion and lasting brightness. Committed to sustainability and eco-compatibility, Otro Design follows a Green Made approach and holds ISO certification, making it a trusted choice for customers seeking elegant, high-quality, and environmentally responsible hardware solutions.
Role Description This is a full-time, on-site Social Media Manager role based in Rajkot. The Social Media Manager will plan, create, and publish content across social media platforms to strengthen brand awareness and engagement for Otro Design’s premium hardware products. Responsibilities include managing social media calendars, writing captions and posts, optimizing content for reach and interaction, and coordinating visual assets with design and marketing teams. The role also involves monitoring social media performance, analyzing metrics, and adjusting strategies to improve audience growth and campaign effectiveness. The Social Media Manager will collaborate with internal stakeholders to align social media messaging with overall marketing objectives and product launches.
Qualifications
- Strong Social Media Marketing and Social Media Optimization (SMO) skills to manage and grow brand presence across platforms.
- Ability to develop and execute effective Content Strategy tailored to design-focused and premium product audiences.
- Excellent Writing and Communication skills for creating clear, engaging, and brand-consistent messaging.
- Experience using social media analytics tools and reporting on key performance metrics.
- Knowledge of current social media trends, best practices, and platform-specific guidelines.
- Prior experience in design, lifestyle, interiors, or consumer products industries is an advantage.
- Bachelor’s degree in Marketing, Communications, Design, or a related field preferred.
- Ability to work collaboratively on-site in Rajkot, with strong organizational and time-management skills.
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