Website:
sairik.in
Job details:
About Sairik
Sairik is a growing fragrance brand focused on making premium, niche-inspired scents accessible and relatable for modern consumers. We are building a strong digital-first presence through storytelling, short-form content, and trend-driven campaigns.
Location
Dadar / Thane
Working Days and Timings
Monday to Saturday
10:00 AM to 6:00 PM
Role Overview
We are looking for a creative and strategic Social Media Manager who understands multiple platforms and can create engaging content ideas, scripts, and campaigns to grow Sairik’s digital presence. A strong sense of visual aesthetics and design is essential for maintaining a consistent and premium brand identity. This role may also require travel for shoots, depending on campaign requirements.
Key Responsibilities
• Plan, create, and schedule content across platforms like Instagram, YouTube Shorts, and others
• Create engaging reel and short-form video concepts along with campaign scripts
• Ensure all content aligns with brand aesthetics, visual identity, and design guidelines
• Stay updated with platform algorithms, trends, and content formats
• Manage daily posting, comments, DMs, and audience engagement
• Develop content calendars aligned with marketing campaigns
• Coordinate with influencers and brand collaborations
• Track performance metrics and optimize content strategy
• Use AI tools for content creation, ideation, captions, and trend research
Requirements
• Strong understanding of short-form content across platforms
• Good sense of aesthetics, visual storytelling, and basic design principles
• Ability to maintain a consistent brand look and feel across content
• Ability to write engaging scripts and campaign ideas
• Knowledge of social media algorithms and virality factors
• Familiarity with AI tools like ChatGPT, Claude, Flow, Whisk or similar
• Good communication and creative thinking skills
• Basic knowledge of analytics and insights
• Prior experience is a plus but not mandatory
Perks
• Growth opportunities based on performance
• Opportunity to lead campaigns and content direction
• Creative freedom and ownership
Application Process
Interested candidates can apply by sharing their resume and portfolio. Shortlisted candidates will be contacted for the next steps.
Click on Apply to know more.