HealthKart
Website:
healthkart.com
Job details:
HK Vitals: is a premium D2C health and wellness brand dedicated to enhancing everyday well-being through high-quality supplements and holistic health solutions. This position is part of HealthKart, India’s leading nutrition and supplement platform, which houses brands like MuscleBlaze, HK Vitals, TrueBasics and Gritzo.
Key Responsibilities
- Develop and execute end-to-end social media strategies across Instagram, Facebook, LinkedIn, YouTube, and other platforms.
- Create engaging content independently, including carousel posts, captions, and short-form video/reel scripts.
- Plan and manage content calendars aligned with brand campaigns, product launches, and business goals.
- Drive ROI-focused social media campaigns and analyze performance using key metrics and insights.
- Collaborate with internal teams, agencies, and influencers to execute impactful marketing campaigns.
Must-Have Skills & Experience
- 3+ years of experience in Social Media Management with a D2C brand or digital/creative agency.
- Strong content writing skills with the ability to create engaging social media copy and video scripts.
- Expertise in content strategy, community management, and influencer marketing.
- Hands-on experience with Meta Business Manager, Google Analytics, and other social media analytics tools.
- Genuine interest in the health, fitness, and wellness industry with a creative, data-driven approach.
Why Join HK Vitals?
- Be part of a fast-growing D2C health and wellness brand backed by HealthKart.
- Own and shape impactful social media campaigns that strengthen the brand's digital presence.
- Thrive in a collaborative, creative, and performance-driven work environment with opportunities for growth.
Click on Apply to know more.