Social Media Manager
4fox Business Solutions
- Location
- Jaipur, Rajasthan, India
- Job type
- Full-time
Required skills
- Conversion Rate Optimization
- end-to-end
- Google Ads
- Google Analytics
- landing page optimization
- media buying
About the role
4fox Business Solutions
Website:
4foxbusiness.com
Job details:
Key Responsibilities- Plan, execute, and optimize paid ad campaigns on Meta Platforms (Facebook & Instagram)
- Manage end-to-end campaign lifecycle: audience research, budgeting, creatives, A/B testing, and scaling
- Analyze performance metrics (CTR, CPA, ROAS) and continuously optimize campaigns
- Collaborate with creative teams for high-converting ad creatives (images, videos, copy)
- Build and test funnels for D2C customer acquisition and retention
- Monitor pixel tracking, events, and conversion APIs
- Stay updated with latest trends, platform updates, and algorithm changes
- Generate weekly/monthly performance reports with actionable insights
Requirements- 2–5 years of hands-on experience running Meta Ads for D2C brands
- Proven track record of scaling campaigns with positive ROAS
- Strong understanding of audience targeting, retargeting, and lookalike audiences
- Experience with tools like Ads Manager, Google Analytics, and tracking setups
- Basic understanding of landing page optimization and CRO
- Strong analytical and problem-solving skills
- Excellent communication and coordination skills
Preferred Qualifications- Experience working with Shopify or other D2C platforms
- Knowledge of email/SMS marketing tools (Klaviyo, etc.)
- Exposure to other paid channels (Google Ads, TikTok Ads)
Key Skills- Performance Marketing
- Media Buying
- Data Analysis
- Creative Strategy
- Funnel Optimization
- Conversion Rate Optimization (CRO)
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